Bernie Collins

Bernie Collins is a Formula 1 strategy analyst for Sky Sports and F1TV who spent over a decade engineering race-winning decisions for McLaren, Force India, Racing Point, and Aston Martin. Her technical expertise and calm leadership helped guide teams to podium finishes in one of sport's most competitive environments. Bernie began as a trainee at McLaren before progressing to performance engineer, working with 2009 World Champion Jenson Button. She later moved to Force India, supporting drivers including Nico Hülkenberg and Sergio Pérez, and remained with the team through its transitions to Racing Point and Aston Martin. In 2020, she became Head of Race Strategy, leading real time decision making during Grands Prix and overseeing complex strategic calls that influenced championship outcomes. In 2023, she moved into broadcasting, joining Sky Sports F1 and F1TV as a strategy analyst. She also co-hosts The F1 Show podcast and co-authored How to Win a Grand Prix From Pit Lane to Podium in 2024 with Maurice Hamilton. Her contribution to engineering and sport has been recognised through Forbes 30 Under 30: Manufacturing & Industry Europe in 2016 and an honorary degree from Queen’s University Belfast in 2023. Bernie translates her experience making split-second, data-driven decisions under extreme pressure into practical frameworks that apply across industries. Her work balancing complex inputs from drivers, engineers, and external factors whilst managing high-performance teams provides concrete lessons in leadership, innovation, and strategic thinking. She demystifies how technology and data drive sustained success in Formula 1's demanding environment. Audiences gain specific strategies for improving decision-making under pressure, leading technical teams effectively and fostering innovation. Bernie shares real examples from racing that illustrate how preparation, communication, and adaptability determine outcomes when stakes are highest. Book Bernie to bring authentic, tested insights from Formula 1's most intense moments to your organisation's biggest challenges.