Oscar Cooper

With over a decade of marketing experience, Oscar Cooper stands at the intersection of sports marketing and technical innovation. He specialises in translating the high-octane world of Formula 1 racing into compelling brand narratives that captivate global audiences. Spending four years at Red Bull Racing, Oscar played a pivotal role in the team's global marketing programme. He orchestrated live Formula 1 demonstrations in key markets and managed exclusive Grand Prix events that helped propel Red Bull to 15 World Championship titles while expanding the energy drink's market share worldwide. Oscar excels at demystifying complex technical concepts for diverse stakeholders. Working alongside senior engineers and Formula 1 drivers, he transformed intricate details of F1 car design and development into accessible content that bridged the engineering-commercial divide. Oscar's expertise in Red Bull Racing's innovative technologies and operational systems reveals how organisations can leverage technical excellence to create authentic marketing narratives in competitive environments. Since leaving Red Bull Racing, Oscar has founded a sports marketing agency, OCA, and established himself as a sought-after keynote speaker, presenter and host. Sharing his deep knowledge of Formula 1, audiences who attend Oscar's presentations gain practical insights into translating technical innovation into brand stories. They learn strategies for authentic stakeholder engagement across diverse knowledge levels and discover methods for creating immersive experiences that connect technical achievement with commercial success. Book Oscar to transform your organisation's technical expertise into a powerful marketing advantage that resonates with today's sophisticated consumers.