Available to book
Alex Moffat
Behavioural Science
Team Building
Workplace Culture
Alex Moffat helps organisations unlock peak performance through neuroscience, leadership, and behavioural change. A NeuroLeadership Institute facilitator and award-winning cognitive illusionist, Alex works with Fortune 500 clients across a range of industries to rewire how teams think, connect, and adapt.


Magicians
Mindset
Neuroscience
Interactive Keynote
Motivational
Coach
Personal Development
Professional Development
Executive
Alex Moffat is an award-winning international keynote speaker, NeuroLeadership Institute facilitator, and multi-award-winning magician who reveals how mindset shapes perception, decision-making, and performance.
A Certified Brain-Based Coach and HBDI practitioner, Alex spent over two decades leading teams through change and transformation in financial services across the UK and Australia. He began performing magic professionally at 16, winning multiple awards, with original illusions performed at the World Championships of Magic and featured on international television.
Alex combines neuroscience with the craft of magic, using live cognitive illusions to make invisible mental processes visible. Rather than simply discussing mindset, attention, or bias, he demonstrates them in real time, helping leaders and teams recognise how expectation and perception shape behaviour, and how those patterns can be reshaped to support better decisions and stronger collaboration.
Audiences leave with a clear understanding of why human connection functions as a biological performance system, not a soft skill. They gain practical tools for overriding the brain's resistance to change and a clearer picture of the cognitive traps that undermine even high-performing teams.
For an audience that needs more than motivation, Alex offers a memorable, evidence-based route to lasting change.
Topics, sessions and talks
Alex Moffat demonstrates how the brain constructs reality long before conscious thought catches up, using cognitive illusions to show why two people can witness the same moment and walk away with entirely different interpretations. He unpacks how unconscious assumptions quietly shape conversations, decisions, and relationships, and how curiosity can loosen those mental maps. As AI takes over more routine tasks, attendees leave recognising empathy, perspective-taking, and trust as skills worth deliberately strengthening, with practical ways to sharpen communication and collaboration.
Alex Moffat reveals how attitudes, energy, and expectations spread through teams the same way emotions and behaviours are caught rather than taught. Drawing on the neuroscience of social contagion, he introduces the luck factor to prime optimism and openness, and contrasts growth and fixed mindsets in practice. Attendees see how collective attention and unconscious expectation quietly shape culture, often without anyone noticing what is really driving it.
Alex Moffat brings a volunteer on stage and reshapes their thinking so completely that it challenges assumptions about ownership, perception, and change itself. This high-energy session shows why the brain resists change by default and how to override that resistance, shifting from threat mode to reward mode in real time. Attendees leave with reframing tools that build resilience, sharpen decision-making, and help them adapt faster when circumstances keep shifting.
Alex Moffat examines how attention, bias, and mental shortcuts quietly shape decisions, even among high performers. Through live demonstrations of how the brain filters and misreads reality, he shows teams how perception can be tricked and how to catch it happening. Attendees come away with sharper mental models, calmer decision-making under pressure, and practical ways to boost clarity and critical thinking in their own roles.
Alex brings two decades of financial services leadership together with neuroscience credentials and world-class magic. For organisations navigating change or building high-performing teams, his interactive keynotes are personalised, relevant, and turn mindset theory into something audiences experience and remember.
Testimonials
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frequently asked questions
Something we've not covered here?
Email alex.moffat@getapeptalk.com or call PepTalk on +44 20 3835 2929 (UK) or +1 737 888 5112 (US), and one of our speaker agents will contact you within hours to confirm Alex's availability and fees. If you can, please include your budget upfront – it helps us fast-track your request. It’s also helpful to know the date, format (virtual or in-person), location, and a bit about your audience.
Alex Moffat uses live cognitive illusions — drawn from his background as a competitive magician — to make unconscious mental processes visible in real time, including a signature segment where a volunteer's thinking is visibly reshaped on stage. This demonstration-led format grounds neuroscience concepts such as perception bias, change resistance, and social contagion in direct experience rather than theory, giving audiences a concrete reference point for the behavioural tools introduced throughout the session.
Alex Moffat speaks on the neuroscience of human connection, mindset contagion and cultural change, and building mental agility through cognitive reframing. He won Best Newcomer at The Speakers Awards 2026 and holds credentials as a Certified Brain-Based Coach and NeuroLeadership Institute facilitator, underpinned by over two decades leading change in financial services and a professional magic career in which original illusions were performed at the World Championships of Magic.
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