Ashley Stoyanov Ojeda's biography
International Women's Day
- First-generation Latina business strategist empowering underrepresented leaders
- Author of Jefa in Training, the first Spanglish business-launching toolkit for Latinas
- Delivered keynotes and workshops for global brands like Google, Pepsi, and Adidas
Ashley K. Stoyanov Ojeda is a dynamic business-development strategist, author, and community-builder known for empowering entrepreneurs and creatives. As the author of the bestselling book Jefa in Training, Ashley has become a trusted voice for underrepresented professionals, offering practical guidance and inspiration to those seeking to launch and grow their ventures. Her work has been featured by major platforms such as Forbes, Business Insider, and Nasdaq, reflecting her influence across industries. Ashley’s expertise spans business development, inclusive leadership, and brand storytelling. She has delivered keynotes and custom workshops for global brands like Google, Pepsi, and Adidas, as well as for universities and nonprofits including Montclair State University, FIU, and Baruch College. She helps teams to think more strategically, foster entrepreneurial mindsets, and develop their thought leadership. Ashley’s engaging sessions equip audiences with actionable strategies, fostering confidence and collaboration in diverse environments. By booking Ashley, your team will gain fresh perspectives and practical tools to fuel innovation and growth. Invite Ashley K. Stoyanov Ojeda to your next event and inspire your audience to take bold steps towards success.
Ashley's showreel and videos
Topics, sessions and talks
Leveraging Entrepreneurial Skills For Corporate Impact
In this session, Ashley K. Stoyanov Ojeda explores how entrepreneurial skills can drive innovation and success within corporate environments. Ashley covers practical strategies like collaboration, personal branding, creativity and more to help employees and leaders apply their entrepreneurial thinking to solve problems and enhance business performance.
The Book Of Awesome Latinas: A Fireside Chat
Ashley K. Stoyanov Ojeda will lead a moderated conversation inspired by her book, The Book of Awesome Latinas, exploring storytelling, leadership, identity, and cultural legacy. The discussion will address the erasure of Latina and Indigenous stories and the importance of reclaiming them, highlight lessons from trailblazing women who made impactful moves, and examine storytelling as a form of resistance and survival.
How Representation Can Change The World
Explore the critical role of representation in media, business, and society with Ashley K. Stoyanov Ojeda. This talk discusses how diverse voices and perspectives not only enrich our understanding but also drive social change and innovation. Learn why inclusivity is essential for creating a more equitable world and how it can transform industries and communities.
Paving Your Own Path: A Fireside Chat And Q&A
In this inspiring session, Ashley K. Stoyanov Ojeda shares her multicultural and multi-passionate journey, motivating employees to embrace their unique paths. She emphasizes the importance of pursuing individual passions to foster personal and professional success. Attendees will learn how to leverage their diverse experiences and interests to create a fulfilling career, ultimately empowering them to thrive in both their personal and professional lives.
Celebrating Multiculturalism In Business
Ashley K. Stoyanov Ojeda empowers employees to harness their multicultural backgrounds as strengths to boost innovation and collaboration. She presents a practical framework that enables participants to leverage their unique perspectives, build influence, and create meaningful impact. Attendees will learn how to become thought leaders within their organizations and industries.
Why we recommend booking Ashley
Ashley helps corporate audiences take what makes them unique and turn it into a competitive advantage. Drawing on her work with organizations like Google and Adidas, she helps professionals to bring their creative visions to life, build strong personal brands, and collaborate more effectively. Through practical insights, she empowers teams to embrace change and drive innovation in diverse, evolving workplaces.
Ashley is a dynamic speaker. When she shares, people listen. She is an expert In her field showing how years of market research combined with strategy can make a commanding combination.
Victoria Carrington
Tedx Speaker + Creative Agency Director
Ashley is a brilliant speaker— captivating, gentle, encouraging, and incredibly knowledgeable.
Nathali Zamora
National Endometriosis Advocate
We were super excited to have author, Ashley K. Stoyanov Ojeda, visit our university as a guest speaker during Women’s History Month and lemme tell you, she did NOT disappoint. Her in-depth presentation on Skills to Start Your Entrepreneurial Journey provided the audience with key points to keep in mind when developing a business plan. Ashley is charismatic and engaging and had no trouble keeping her audience interested. Students especially appreciated her ability to discuss the challenges she has faced, while also sharing how she overcame them. At the end of the speaking engagement, the audience left with tools that will enable them to get their start-up up and running.
Director Of Campus Engagement, Concordia University
Director Of Campus Engagement, Concordia University
