Available to book
Jen Allen Knuth
Sales
Customer Experience
Business Strategy
Transform sales teams from robotic pitchers to revenue drivers with Jen Allen Knuth, speaker and sales methodology expert. Jen works with sales professionals to disrupt buyer inertia and facilitate C-level conversations, delivering proven strategies for IBM, G2, Autodesk and Square.
Professional Development
Entrepreneur
Thought Leader
Business Leader
Women in Business
Founder
Jen Allen Knuth, founder of DemandJen, transforms sales professionals from robotic pitchers into skilled facilitators of C-level conversations that drive revenue growth. With 18 years of frontline sales experience at Corporate Executive Board and The Challenger Sale, Jen served as Chief Evangelist of Challenger and Head of Community Growth for Lavender AI.
Her client roster includes industry leaders like G2, IBM, Square, Autodesk, Juniper Networks, and GE. Jen's methodology addresses the most significant revenue obstacle facing today's businesses: buyer inertia.
By teaching sales teams to disrupt the status quo, she equips them with practical strategies to unstick stalled deals, craft compelling outbound messages, and prevent the common sales pitfall of being ignored or ghosted by prospects. Her approach directly impacts pipeline development and conversion rates in increasingly competitive markets. Audiences leave Jen's presentations with immediately applicable techniques for crafting messages that command attention, frameworks for navigating complex buying committees, and confidence to engage decision-makers in meaningful business conversations rather than product pitches.
Book Jen when your sales organization needs a practical, proven approach to breaking through buyer indifference and closing more deals in today's challenging market.
Topics, sessions and talks
Jen Allen Knuth will share strategies for effectively selling to larger, risk-averse buying groups in enterprise sales. Attendees will gain insights into understanding the dynamics of these groups, tailoring their approach to meet specific needs, and overcoming common objections. By the end of the session, participants will be equipped with actionable techniques to enhance their sales strategies and successfully navigate complex enterprise environments.
Jen Allen Knuth emphasizes the importance of first impressions in capturing executive attention. She teaches attendees to adopt a buyer's perspective, which helps streamline the purchasing process and enhance the overall buying experience. By understanding buyer motivations and reducing their effort, participants will learn effective strategies to engage executives successfully. Attendees will leave with actionable insights to improve their approach and foster stronger connections with decision-makers.
Jen Allen Knuth highlights that 38% of B2B opportunities are lost due to the status quo. She emphasizes the importance of crafting a tailored pitch that not only addresses this issue but also showcases the costs associated with inaction. Attendees will learn effective strategies to overcome resistance to change and enhance their sales approach, ultimately increasing their chances of success in the competitive B2B landscape.
In her talk, Jen Allen Knuth highlights the challenges of pipeline generation in today's noisy market, revealing that 38% of B2B opportunities fail due to buyer status quo. She emphasizes the importance of addressing this issue early on, rather than waiting to handle objections later. Attendees will learn actionable frameworks and tactics to effectively communicate the cost of inaction for prospects, ultimately enhancing their sales strategies and improving conversion rates.
Jen Allen Knuth transforms sales professionals from robotic pitchers into skilled facilitators of C-level conversations, equipping your team with practical strategies to unstick stalled deals and prevent being ghosted by prospects. Book Jen to give your sales organization a proven approach to breaking through buyer indifference and closing more deals in today's challenging market.
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frequently asked questions
Something we've not covered here?
Jen Allen Knuth structures her sessions around a named methodology — the Challenger Sale framework — applying it to specific sales obstacles such as buyer inertia, status quo bias, and executive engagement. She uses data points (e.g., 38% of B2B opportunities lost to the status quo) as anchors for practical frameworks that attendees can apply to pipeline development and buying committee navigation.
Jen Allen Knuth's sessions cover enterprise sales strategy, overcoming buyer status quo, and executive engagement techniques. She brings 18 years of frontline sales experience, including her role as Chief Evangelist at Challenger, and founded DemandJen, with clients including IBM, Square, Autodesk and GE.
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Speaker fees vary by profile, format, and location. In the UK and Europe, virtual keynotes typically start around GBP 2,000, with top in-person speakers reaching GBP 25,000+; in the US, fees run from about USD 5,000 to USD 100,000+. Share your budget at getapeptalk.com and we'll shortlist to fit.
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Speaker fees vary based on factors like event location, format, and availability. The 'typical fee range' figure gives you a baseline of someone's local, in-person rate sits, and we'll confirm the exact fee when you get in touch.
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A keynote speaker delivers an inspiring or informative talk. An MC hosts and guides the event, keeping things on track. Entertainment — like a band or comedian — creates atmosphere and fun. Each serves a different purpose, and PepTalk can help you book the right talent for all three.
Not necessarily. While the speakers listed on our website may not have worked with PepTalk in the past, they are recognized professionals in the industry and known to engage in similar events and engagements. Alongside direct talent, we work with a wide variety of speaker agents and talent agencies, to ensure we have the best selection of speakers, hosts, comedians and entertainers available.
When booking a comedian, share your event format, audience size and demographics, any sensitive topics to avoid, and the tone you're after. PepTalk makes this easy — their booking process guides you through a simple checklist so nothing gets missed and your comedian is perfectly matched to your crowd.
When booking a speaker, you'll need your event date, audience details, format, key objectives, and budget. Having these ready makes the process smooth and straightforward. PepTalk's team uses this information to match you with the perfect speaker quickly and efficiently.
Yes! At PepTalk, you can absolutely bundle entertainment and speakers into one seamless package. It's a great way to create a fuller event experience while enjoying simplified booking and better value. Our team handles everything together, making the process effortless for you.
Book a motivational speaker at least 3–6 months in advance, especially for popular speakers or large events. Top speakers get booked quickly, so earlier is always better. For major conferences or peak seasons, booking 12 months ahead ensures you secure your first choice.
Yes. Most PepTalk speakers deliver virtual and hybrid sessions with live Q&A, and virtual keynotes usually cost less than in-person because there is no travel. Tell us your platform and format and we'll match speakers experienced in online delivery. Start at getapeptalk.com.
Share your organisation's top 3 strategic priorities, current challenges, and the audience's role in delivering them. A simple one-page brief works perfectly. PepTalk speakers use this context to tailor insights that feel genuinely relevant — making your event far more impactful.
Yes! Most event entertainers are happy to tailor their act to your brand, industry, or theme. From weaving in company jokes to incorporating your branding into their performance, personalisation makes all the difference. PepTalk's entertainers specialise in bespoke experiences that feel made just for your audience.
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