Available to book
Jo Fairley
Purpose
Entrepreneurship
Brand Partnerships
Transform ethical business practices into profitable growth with Jo Fairley, the entrepreneur who proved conscious business could scale globally. Jo equips organisations to build purpose-driven brands and connect with conscious consumers through authentic storytelling. Co-founder of $100M global success Green & Black's, the UK's first Fairtrade Mark product.
Inspirational Female
World Earth Day
World Environment Day
International Women's Day
Women's History Month
Female Empowerment
Innovator
Business Consulting
Retail
Entrepreneur
Business Leader
Author
Female CEO
Women in Business
Founder
Inspirational
Start-up
Interactive Keynote
Jo Fairley is a serial entrepreneur best known for creating the Green & Black's chocolate brand with her husband in 1991. The world’s first organic chocolate company and the first-ever product to carry the UK Fairtrade Mark, Green & Black’s is approaching a $100 million a year brand. In 2005, the brand was purchased by Cadbury’s, cementing it as not only an ethical leader but a household name. Jo remains a ‘Chocolate Ambassador’ with the brand.
Alongside this, Jo is also the author of a bestselling series of books on beauty and wellbeing, The Beauty Bible, and is a regular columnist, feature writer and journalist for the world’s leading magazines. She has written for various newspapers and magazines, from The Times to The Mail on Sunday’s YOU Magazine, and as a ‘Wonder Woman’ business guru for Telegraph Woman Online.
Jo is in demand as a brand consultant, alongside her ventures, which have included an organic bakery and natural food store and a nine-room wellbeing centre in her hometown of Hastings. Most recently, she created and launched The Perfume Society, which works with the fragrance industry to improve individuals’ sense of smell in a pleasurable and engaging way.
Jo's insights on building authentic brands with purpose resonate with companies seeking to balance commercial success with social responsibility. Drawing from her experience transforming Green & Black's from startup to household name, she provides actionable strategies for sustainable growth and innovation.
Audiences gain practical frameworks for developing ethical brands that connect with conscious consumers, proven approaches to innovation that don't compromise values, and strategies for authentic storytelling that builds customer loyalty. Jo also offers the option of including a delicious chocolate tasting to complement her sessions for a multi-sensory experience your audience won't forget.
Book Jo for a uniquely engaging presentation that delivers both inspiration and practical business insights.
Topics, sessions and talks
Join entrepreneur Jo Fairley for an engaging, interactive session where she shares her inspiring journey in the chocolate industry. Attendees will participate in a guided chocolate tasting that enhances their sensory experience and encourages discussion. The event will conclude with a Q&A session, allowing participants to gain direct insights from Jo. By attending this unique session, participants will gain inspiration from Jo's entrepreneurial success whilst learning all about the art of chocolate tasting.
Book Jo Fairley to give your teams, leaders and managers practical lessons on building a standout brand in a crowded market. She's especially in demand for purpose-led teams tackling change, strengthening culture, and turning values into momentum, loyalty and long-term growth. Ask about adding a chocolate tasting to make the session even more memorable.
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frequently asked questions
Something we've not covered here?
Email jo.fairley@getapeptalk.com or call PepTalk on +44 20 3835 2929 (UK) or +1 737 888 5112 (US), and one of our speaker agents will contact you within hours to confirm Jo's availability and fees. If you can, please include your budget upfront – it helps us fast-track your request. It’s also helpful to know the date, format (virtual or in-person), location, and a bit about your audience.
Jo Fairley structures her sessions around a guided chocolate tasting, during which attendees engage their senses whilst she draws on her experience building Green & Black's into a household name. Sessions close with a Q&A.
Jo Fairley's sessions cover entrepreneurship, ethical brand building, and chocolate tasting as a sensory and business experience. She co-founded Green & Black's in 1991, growing it into a brand approaching $100 million in annual revenue before its acquisition by Cadbury's in 2005.
No. PepTalk adds no booking fee, so you pay the speaker's fee and nothing beyond it. The service, from shortlist through to contracts and event-day logistics, is included. For repeat or multi-event bookings, PepTalk can agree preferential rates with your procurement team.
Share your event date, audience, format, objectives and budget, and PepTalk sends a hand-picked shortlist within 24 hours. Each suggestion comes with a profile, a fee and a recommendation on the strongest fit. Once you choose, PepTalk handles contracts, travel and logistics through to event day.
The typical fee range is the speaker's standard in-person fee in their home market, shown in their local currency. It moves with format, location, date and session length: virtual sessions and shorter slots usually cost less, while international travel and peak dates cost more. Send your brief to PepTalk and the team will confirm the exact fee in your currency.
Not all of them, and it makes no difference to your booking. PepTalk's network of 15,000+ speakers covers talent the team works with directly alongside speakers represented by agents and agencies worldwide. PepTalk approaches the speaker, negotiates the fee and handles contracting either way.
Three to six months ahead is comfortable for most events, and 12 months is better for large conferences, peak-season dates or one specific in-demand speaker. Shorter timelines are workable, and PepTalk regularly fills last-minute and replacement bookings within days. Availability is the constraint, so get in touch as soon as you have a date.
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