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Fashion innovation & digital strategist

Louise Laing

Transform fashion businesses with Louise Laing, speaker and fashion innovation strategist. Louise works with global brands to implement digital transformation, reduce production waste, and bridge physical-digital product development, delivering multi-million-pound efficiencies through her PhygitalTwin and Phygen platforms.

Trusted by Arts University Bournemouth, FDRYTransform

Louise Laing
Louise Laing

Louise Laing

London, United Kingdom

Typical fee range

£2k–5k

This is an estimated fee range for local in-person events. Location and format affect the final fee.

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London, United Kingdom

Starting from

£2k–5k

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loading@getapeptalk.com

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+44 203 835 2929

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Louise Laing's biography

At a glance

  • Founder of PhygitalTwin and Phygen revolutionizing fashion production
  • Creator of national initiative Recode the Curriculum
  • Former CEO who drove international expansion at Shrimps

Louise Laing is a fashion innovation strategist who bridges the digital and physical realms through her groundbreaking companies PhygitalTwin and Phygen, revolutionising how fashion products are created, manufactured, and brought to market.


As the former CEO of London fashion label Shrimps, Louise drove international expansion and e-commerce growth, significantly boosting revenue and profitability. Her 14-year tenure in senior roles at Burberry and Reiss delivered multi-million-pound efficiencies across sourcing, development, and supply chain operations.


Louise's platform, PhygitalTwin, pioneers digital-to-physical product creation, enabling fashion, music, and gaming companies to transform digital assets into physical merchandise through an end-to-end system spanning 3D design, skin automation, and global fulfilment. Her AI-powered Phygen engine automates the journey from sketch to production-ready pattern, dramatically reducing waste, costs, and lead times while integrating with existing brand ecosystems.


Through her presentations, brands gain practical strategies for implementing digital transformation without disrupting operations, concrete methods to reduce production waste by up to 30%, and actionable frameworks for bridging digital and physical product development cycles. Louise's insights help companies navigate the rapidly evolving intersection of fashion, technology, and sustainability.


Book Louise to equip your organisation with the tools and vision needed to thrive in fashion's digital revolution.

Louise's showreel and videos

Why we recommend booking Louise

Louise Laing transforms fashion businesses through her groundbreaking digital-to-physical product creation platforms, helping brands reduce waste by up to 30% while streamlining operations across design, development, and manufacturing. Book Louise to equip your organisation with the practical strategies and actionable frameworks needed to thrive in fashion's digital revolution.

Check Louise's availability

Trusted by Arts University Bournemouth, FDRYTransform

Testimonials

It is always affirming to spend time with like minded colleagues who are challenging the industry standards and expectations with innovation and solutions to long standing issues around efficiencies, dead-stock and over sampling. It was inspiring for students to learn about how Louise and PhygitalTwin are addressing the gap between Digital Only Product and Apparel production and manufacture.

Penelope Norman

Arts University Bournemouth

Louise has an incredible gift for making the complex simple and streamlined. She consults impeccably to understand organisational needs and then brings innovative business relevant ideas and solutions to the table. She is a pleasure to work with and always delivers to an exceptionally high standard.

Andres Del Risco

FDRY

frequently asked questions

Something we've not covered here?

How do I book Louise Laing for my next event?

Email louise.laing@getapeptalk.com or call PepTalk on +44 20 3835 2929 (UK) or +1 737 888 5112 (US), and one of our speaker agents will contact you within hours to confirm Louise's availability and fees. If you can, please include your budget upfront – it helps us fast-track your request. It’s also helpful to know the date, format (virtual or in-person), location, and a bit about your audience.

What is Louise Laing's speaking style like?

Louise Laing structures her presentations around actionable frameworks, delivering concrete methods for reducing production waste by up to 30% and step-by-step strategies for implementing digital transformation within existing brand ecosystems.

What topics does Louise Laing specialise in?

Louise Laing speaks on digital transformation in fashion, AI-driven production and supply chain innovation, and the intersection of physical and digital product development. She is the founder of PhygitalTwin and Phygen, and previously served as CEO of Shrimps, where she led international expansion, following 14 years in senior roles at Burberry and Reiss.

Does PepTalk charge a booking fee?

No. PepTalk adds no booking fee, so you pay the speaker's fee and nothing beyond it. The service, from shortlist through to contracts and event-day logistics, is included. For repeat or multi-event bookings, PepTalk can agree preferential rates with your procurement team.

What happens after I send a brief?

Share your event date, audience, format, objectives and budget, and PepTalk sends a hand-picked shortlist within 24 hours. Each suggestion comes with a profile, a fee and a recommendation on the strongest fit. Once you choose, PepTalk handles contracts, travel and logistics through to event day.

What does the typical fee range mean?

The typical fee range is the speaker's standard in-person fee in their home market, shown in their local currency. It moves with format, location, date and session length: virtual sessions and shorter slots usually cost less, while international travel and peak dates cost more. Send your brief to PepTalk and the team will confirm the exact fee in your currency.

Have all the speakers on the website worked with PepTalk before?

Not all of them, and it makes no difference to your booking. PepTalk's network of 15,000+ speakers covers talent the team works with directly alongside speakers represented by agents and agencies worldwide. PepTalk approaches the speaker, negotiates the fee and handles contracting either way.

How far in advance should I book a speaker?

Three to six months ahead is comfortable for most events, and 12 months is better for large conferences, peak-season dates or one specific in-demand speaker. Shorter timelines are workable, and PepTalk regularly fills last-minute and replacement bookings within days. Availability is the constraint, so get in touch as soon as you have a date.