Sally Magnusson MBE
Bring a trusted voice to your event with Sally Magnusson, speaker, award-winning broadcaster and MBE recipient for services to dementia advocacy. Drawing on a long career presenting BBC flagship programmes, Sally chairs discussions, conducts high-level interviews, and hosts conferences and ceremonies with authority and poise.
Glasgow, United Kingdom
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Based in Scotland, she anchored BBC programmes from Breakfast Time to Reporting Scotland while building a reputation for clear-headed journalism on challenging subjects. Alongside broadcasting, Sally is an accomplished author of fiction and non-fiction, including four acclaimed novels and the Sunday Times bestselling memoir about her mother's dementia, Where Memories Go. She holds honorary degrees from five universities and fellowship of the Royal Society of Edinburgh.
In 2013, Sally founded Playlist for Life, inspired by first-hand experience of how music can support people living with dementia. The charity has since become nationally recognised, winning Scottish Charity of the Year, and in 2023 she was awarded an MBE for services to people with dementia and their carers. Her BBC documentary Alzheimer’s, a Cure and Me reflects her ability to combine personal insight with clear-eyed journalism.
Sally is an accomplished interviewer, event host, and compere, valued for her ability to shape thoughtful discussion and ask incisive, well-judged questions. She creates an environment in which complex issues can be explored with intelligence, balance and respect, while organisations benefit from a trusted professional who brings credibility, composure, and warmth to sensitive or high-profile conversations.
Book Sally to bring intelligence, warmth, and professional rigour to discussions, interviews, and hosted events of any scale.
Topics, Sessions And Talks
Our experts are here to make your event run smoothly, whether it's moderating a discussion, sharing insights on a panel, or keeping things lively as a host. With plenty of experience and a knack for engaging audiences, they bring the right mix of professionalism and energy to any event. You can count on them to connect with your crowd and ensure everything goes off without a hitch.
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Frequently Asked Questions
Everything you need to know about booking an expert speaker, facilitator, host or entertainment for your event.
- If you'd like to book one of our expert speakers, email us at hello@peptalk.com, send us a chat message or give us a call, and we’ll help you out.
- We’ll take your event details — topic, audience, budget, date, and location — and create a custom speaker proposal for you within 48 hours.
- If you already have someone in mind, that’s okay too; just let us know their name! Even if they aren't listed publicly on our website, we have a huge network and work with almost everyone.
- Once you've reviewed our speaker propsal and have selected and expert shortlist, we'll double check availability and fees with your chosen expert.
- You're welcome to have a chemistry call with the speaker before making the final decision, too.
- Next, we'll send out contracts to confirm the booking. One of our experienced event producers will liase with both you and the talent on the finer details, and arrange travel if necessary, taking the stress off your plate.
Not necessarily. While the speakers listed on our website may not have worked with PepTalk in the past, they are recognized professionals in the industry and known to engage in similar events and engagements. We work with a wide variety of speaker agents and talent agencies to ensure we have the best selection of speakers, hosts, comedians and entertainers available.
We do not accommodate requests for birthday messages or any other personal, non-commercial contact with the speakers, comedians or entertainers.
We work with speakers across a variety of fee ranges, giving you the flexibility to choose someone who fits your event's needs. Virtual keynote fees in the UK and Europe typically start at £2,000, while in-person top-tier speakers can reach £25,000. In the US, virtual in-person fees range from $5,000 to over $100,000, depending on the speaker and format, such as after-dinner talks, conference keynotes, Q&As, or podcasts. Comedians generally start at £1,500 or $2,000 for a 20-minute set.
Our goal is to help you find the speaker who best matches your event’s goals and budget. We take the time to understand your event, objectives, and audience to recommend the right fit. The most expensive option isn’t always the best one, and our priority is finding the ideal speaker or expert for your needs; not the highest-priced one.
Reach out for personalised recommendations and detailed information on specific speaker fees. We’re here to offer a tailored service and are always happy to discuss your unique requirements!
There’s no additional cost for our services beyond the speaker fee — simply contact us to find the right speaker for your next business or team event. We can also work with your corporate procurement team to negotiate favourable long-term rates, simply email hello@getapeptalk.com for more information.
Partnering with PepTalk means elevating your events with our curated roster of top motivational speakers, industry experts, delivering punchy keynotes that leave a lasting impact. From talent selection, to contracts and logistics, we handle it all. We have global expert network, with over 3000 speakers from over 33 countries on our line-up.
We also provide a full range of talent, from event hosts and moderators to interviewers and corporate entertainment, ensuring your event’s success from start to finish.
PepTalk workshops are interactive learning experiences for leaders at all levels, blending theory with practical insights from industry experts. These programs, led by experienced facilitators, are designed to drive real mindset changes and equip participants with actionable skills. Workshops can be customised to meet your organisation's specific needs. Explore our workshop examples and contact us today to learn how your team can benefit.
If you notice something that needs attention or have any queries regarding an expert speaker profile, feel free to email us at experts@getapeptalk.com, and we’ll be happy to assist.