Available to book
Transform sales performance with Sam Richter, speaker and sales intelligence pioneer. Sam works with businesses to leverage digital intelligence and AI strategies, delivering actionable insights as a Professional Speaker Hall of Fame inductee and Top 50 Sales Keynote Speaker.
Sam Richter is a globally acclaimed expert in digital information and the pioneer of modern-day Sales Intelligence. As the founder and CEO of SBR Worldwide/Know More, Sam has transformed how businesses approach sales and marketing through innovative AI tools and strategies. His dynamic presentations, recognized for their high content and actionable insights, empower organizations to enhance prospecting and sales efficiency.
Sam's accolades include induction into the Professional Speaker Hall of Fame and recognition as one of the Top 50 Sales Keynote Speakers. His bestselling book, Take the Cold Out of Cold Calling, is a cornerstone in sales literature. Sam's expertise is invaluable for businesses seeking to leverage digital intelligence to overcome current market challenges.
Book Sam Richter to revolutionize your team's approach to sales and digital strategy, ensuring lasting impact and growth.
Topics, sessions and talks
In this session, Sam Richter emphasizes the importance of understanding prospects and clients in today's information-rich environment. He discusses strategies to ensure outreach stands out amidst AI-generated content, highlighting the competitive advantage of genuine connections. Attendees will learn how to gather valuable intel to effectively engage decision-makers and drive results, making authenticity a key element of their sales approach.
In this session, Sam Richter explores how our online actions shape personal and company brands. He discusses the differences between character, reputation, and branding, emphasizing their impact on careers and relationships. Attendees will learn the dangers of oversharing, how to manage anger in digital communications, and the "Five Laws of Digital Reputation Management." Additionally, Sam will reveal practical strategies for leveraging tools like ChatGPT and social media to control online presence, ensuring a positive digital footprint.
In his talk, Sam Richter explores the rapid transformation brought by generative AI, highlighting its unprecedented ability to reshape business and personal communications. He emphasizes how individuals can leverage these powerful technologies to unlock new opportunities that redefine their work and lives. Attendees will learn practical strategies for harnessing generative AI to enhance their professional and personal connections, ultimately transforming their approach to communication and business.
In this session, Sam Richter explores how to stand out in an increasingly automated communication landscape. He emphasizes that the same tools fueling automation can enhance authenticity and relevance. By gaining deeper insights into others, attendees will learn to communicate in ways that foster genuine human connections, making their interactions more meaningful and impactful.
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frequently asked questions
Something we've not covered here?
To book Sam Richter, email sam.richter@getapeptalk.com or call PepTalk on +44 20 3835 2929 (UK) or +1 737 888 5112 (US), and one of our speaker agents will contact you within hours to confirm Sam's availability and speaking fee. If you can, please include your budget upfront – it helps us fast-track your request. It’s also helpful to know the date, format (virtual or in-person), location, and about your audience.
No. PepTalk adds no booking fee, so you pay the speaker's fee and nothing beyond it. The service, from shortlist through to contracts and event-day logistics, is included. For repeat or multi-event bookings, PepTalk can agree preferential rates with your procurement team.
Share your event date, audience, format, objectives and budget, and PepTalk sends a hand-picked shortlist within 24 hours. Each suggestion comes with a profile, a fee and a recommendation on the strongest fit. Once you choose, PepTalk handles contracts, travel and logistics through to event day.
The typical fee range is the speaker's standard in-person fee in their home market, shown in their local currency. It moves with format, location, date and session length: virtual sessions and shorter slots usually cost less, while international travel and peak dates cost more. Send your brief to PepTalk and the team will confirm the exact fee in your currency.
Not all of them, and it makes no difference to your booking. PepTalk's network of 15,000+ speakers covers talent the team works with directly alongside speakers represented by agents and agencies worldwide. PepTalk approaches the speaker, negotiates the fee and handles contracting either way.
Three to six months ahead is comfortable for most events, and 12 months is better for large conferences, peak-season dates or one specific in-demand speaker. Shorter timelines are workable, and PepTalk regularly fills last-minute and replacement bookings within days. Availability is the constraint, so get in touch as soon as you have a date.
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