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Available to book

Sales intelligence pioneer & speaker

Sam Richter

Transform sales performance with Sam Richter, speaker and sales intelligence pioneer. Sam works with businesses to leverage digital intelligence and AI strategies, delivering actionable insights as a Professional Speaker Hall of Fame inductee and Top 50 Sales Keynote Speaker.

Trusted by SBR Worldwide, Know More

Sam Richter, Speaker | Sales Intelligence Expert & Author

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Minneapolis, United States

Starting from

$11k–25k

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loading@getapeptalk.com

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+44 203 835 2929

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Sam Richter's biography

At a glance

  • Founder of SBR Worldwide, a sales intelligence consultancy
  • Author of Take the Cold Out of Cold Calling
  • Inductee into the Professional Speaker Hall of Fame
Sam Richter is a globally acclaimed expert in digital information and the pioneer of modern-day Sales Intelligence. As the founder and CEO of SBR Worldwide/Know More, Sam has transformed how businesses approach sales and marketing through innovative AI tools and strategies. His dynamic presentations, recognized for their high content and actionable insights, empower organizations to enhance prospecting and sales efficiency. Sam's accolades include induction into the Professional Speaker Hall of Fame and recognition as one of the Top 50 Sales Keynote Speakers. His bestselling book, Take the Cold Out of Cold Calling, is a cornerstone in sales literature. Sam's expertise is invaluable for businesses seeking to leverage digital intelligence to overcome current market challenges. Book Sam Richter to revolutionize your team's approach to sales and digital strategy, ensuring lasting impact and growth.

Sam's showreel and videos

Topics, sessions and talks

Get The Meeting No One Else Can
In this session, Sam Richter emphasizes the importance of understanding prospects and clients in today's information-rich environment. He discusses strategies to ensure outreach stands out amidst AI-generated content, highlighting the competitive advantage of genuine connections. Attendees will learn how to gather valuable intel to effectively engage decision-makers and drive results, making authenticity a key element of their sales approach.
Is Your Digital Footprint Costing You Business Opportunities?
In this session, Sam Richter explores how our online actions shape personal and company brands. He discusses the differences between character, reputation, and branding, emphasizing their impact on careers and relationships. Attendees will learn the dangers of oversharing, how to manage anger in digital communications, and the "Five Laws of Digital Reputation Management." Additionally, Sam will reveal practical strategies for leveraging tools like ChatGPT and social media to control online presence, ensuring a positive digital footprint.
Creativity Unleashed: Generative AI And Your Future
In his talk, Sam Richter explores the rapid transformation brought by generative AI, highlighting its unprecedented ability to reshape business and personal communications. He emphasizes how individuals can leverage these powerful technologies to unlock new opportunities that redefine their work and lives. Attendees will learn practical strategies for harnessing generative AI to enhance their professional and personal connections, ultimately transforming their approach to communication and business.
Every YES Begins With A KNOW
In this session, Sam Richter explores how to stand out in an increasingly automated communication landscape. He emphasizes that the same tools fueling automation can enhance authenticity and relevance. By gaining deeper insights into others, attendees will learn to communicate in ways that foster genuine human connections, making their interactions more meaningful and impactful.

Why we recommend booking Sam

Sam Richter, a pioneer in Sales Intelligence and a Hall of Fame speaker, offers transformative insights that empower teams to excel in digital strategy and sales efficiency. Book Sam today to revolutionize your approach and drive sustainable growth.

Check Sam's availability

Trusted by SBR Worldwide, Know More

Featured Projects

Take the Cold Out of Cold Calling

frequently asked questions

Something we've not covered here?

How do I book Sam Richter for my next event?
Email sam.richter@getapeptalk.com or call PepTalk on +44 20 3835 2929 (UK) or +1 737 888 5112 (US), and one of our speaker agents will contact you within hours to confirm availability and fees. If you can, please include your budget upfront – it helps us fast-track your request. It’s also helpful to know the date, format (virtual or in-person), location, and a bit about your audience. As speaker agents, PepTalk can secure Sam Richter for commercial and corporate events, conference keynotes, leadership talks, celebrity brand endorsements & partnerships, personal appearances, and motivational speaking engagements. We can assist with enquiries about Sam Richter's speaking fees, availability, and booking process for private business functions, industry conferences, and team events. Please note, for media interviews, autographs, charity appearances, or personal matters, we recommend contacting Sam Richter directly.
What is Sam Richter's speaking style like?
Sam delivers dynamic, content-rich presentations filled with actionable insights. His engaging style empowers teams to boost sales efficiency and leverage digital intelligence, leaving audiences motivated and ready to implement new strategies.
What topics does Sam Richter specialise in?
Email sam.richter@getapeptalk.com or call PepTalk on +44 20 3835 2929 (UK) or +1 737 888 5112 (US), and one of our speaker agents will contact you within hours to confirm availability and fees. If you can, please include your budget upfront – it helps us fast-track your request. It’s also helpful to know the date, format (virtual or in-person), location, and a bit about your audience. As speaker agents, PepTalk can secure Sam Richter for commercial and corporate events, conference keynotes, leadership talks, celebrity brand endorsements & partnerships, personal appearances, and motivational speaking engagements. We can assist with enquiries about Sam Richter's speaking fees, availability, and booking process for private business functions, industry conferences, and team events. Please note, for media interviews, autographs, charity appearances, or personal matters, we recommend contacting Sam Richter directly.
Have all the speakers on the website previously worked with PepTalk?

Not necessarily. While the speakers listed on our website may not have worked with PepTalk in the past, they are recognized professionals in the industry and known to engage in similar events and engagements. We work with a wide variety of speaker agents and talent agencies to ensure we have the best selection of speakers, hosts, comedians and entertainers available.

Can I request autographs, personal greetings, signed merchandise, or fan mail from the speakers?

Sorry, we do not accept requests for autographs, signed merchandise, fan mail, or any non-commercial contact with the speakers, comedians or entertainers.

How can I report an issue or make changes to an expert profile?

If you notice something that needs attention or have any queries regarding an expert speaker profile, feel free to email us at experts@getapeptalk.com, and we’ll be happy to assist.

Can I book podcast guests through PepTalk?

Yes. PepTalk books commercial podcast guests every week of the year. A high-profile voice can boost your podcast's reach and deliver ideas to your audience at scale. Fees typically start from £1,200 / $1,500, depending on the expert. Our network includes bestselling authors, industry leaders, and cultural figures who have appeared on leading global podcasts — and many host their own. Whether you want bold insights, candid stories, or deep expertise, we'll help you find the right guest to elevate your show. Contact us today to book your next podcast guest.

How far in advance should I book a motivational speaker?

Book a motivational speaker at least 3–6 months in advance, especially for popular speakers or large events. Top speakers get booked quickly, so earlier is always better. For major conferences or peak seasons, booking 12 months ahead ensures you secure your first choice.

Help, I need a last-minute speaker for my event!

No problem! We often handle last-minute requests and can secure or replace a speaker, comedian, awards or event host quickly — almost anywhere in the world. However, speaker availability might be limited as the event date approaches. Email hello@getapeptalk.com with your requirements.