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Tony Horton helps organizations build high-performance cultures through fitness, mindset, and workplace wellbeing. Creator of P90X, Tony works with corporate audiences and all five military branches to deliver practical health, habit formation, and peak performance strategies trusted by millions worldwide.

Trusted by Orthopreneurs.com, HealthCenters, Let's Move

Tony Horton
Tony Horton

Tony Horton

Los Angeles, United States

Typical fee range

$51k–75k

This is an estimated fee range for local in-person events. Location and format affect the final fee.

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Tony Horton

Book Tony

Los Angeles, United States

Starting from

$51k–75k

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loading@getapeptalk.com

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+44 203 835 2929

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Tony Horton's biography

At a glance

  • Creator of the iconic P90X fitness programme
  • Trained US military personnel on 'Ripped and Ready' tours
  • Author of bestselling health and wellness books

Tony Horton is the creator of P90X, the home fitness series that became one of the best-selling workout programs in history and built a global following across more than a decade.


His career began in Venice, California, where he built a personal training practice that attracted celebrity clients including Tom Petty, Billy Idol, and Annie Lennox. That foundation led to the development of P90X program and its sequels, grounded in the principles of consistency, intensity, and variety that Tony calls the cornerstones of lasting physical change.


Tony is the author of Bring It, Crush It!, and The Big Picture: 11 Laws That Will Change Your Life. He has trained members of all five U.S. military branches through his "Ripped and Ready" tours and worked alongside Michelle Obama's "Let's Move" campaign. His Power Nation Fitness platform and newest program, PowerSync 60, continue to reach new audiences.


The same framework Tony applies to physical performance translates directly to the corporate environment. His keynotes draw on the disciplines of goal setting, purposeful planning, and mindset resilience to help teams build sustainable high-performance habits. He has worked with Fortune 500 companies, universities, and the US military, providing clear frameworks for building consistent habits, practical tools for aligning nutrition, mindset, and movement, and a renewed sense of what is possible at any age.


If your audience needs a practical reset on energy, habits, and performance, Tony delivers a framework they can action the same day.

Tony's showreel and videos

Topics, sessions and talks

11 Laws That Will Change Your Life

Most people know what they want but struggle to build a life that reflects it. Tony Horton's most-requested keynote draws directly from his best-selling book The Big Picture, translating the 11 laws behind P90X into a framework for personal and professional change. Through his own story and those of clients ranging from Hollywood names to everyday people, Tony walks audiences through how to find their purpose, build a plan, and use consistency, intensity, and variety to sustain it.

Revive And Thrive

Most wellness presentations tell people what to do. Revive and Thrive takes audiences through the why behind it. Tony Horton leads an interactive self-discovery journey covering the five pillars of a healthy life — fitness, nutrition, supplementation, mindfulness, and rest — and gives practical, specific guidance on each one. Audiences leave with clarity on what has been holding them back, and a concrete set of tools to reorganize their habits, manage stress, and sustain energy long-term.

Why we recommend booking Tony

Tony brings 30 years of proven programming and a track record that spans Hollywood, Capitol Hill, and the US military. His approach connects physical discipline directly to mindset, stress management, and goal achievement, giving audiences a practical framework they can apply the moment they leave the room.

Check Tony's availability

Trusted by Orthopreneurs.com, HealthCenters, Let's Move

Testimonials

Tony Horton delivered an incredible virtual keynote at the Orthopreneurs Summit! His energy was infectious, and he truly captivated our audience with his inspiring message. He not only motivated but also empowered everyone to take charge of their goals. Tony's dynamic presence and practical insights left a lasting impact on our attendees, who were buzzing with enthusiasm long after the event ended. We couldn't have asked for a more engaging speaker!

Mike Vidikan

Director, Orthopreneurs

Tony was a pleasure to work with and his team was organized and kind. Tony arrived on time and took the time to speak to the attendees and take pictures. Then he led a workout in a space that was not ideal and he did fantastic! I was so impressed with how easy Tony made it look. As an event organizer and as the Director of HealthCenters, I was thankful to work with such a great team.

Andrea Siebert

Director of Memberships and Operations, HealthCenters

Featured Projects

Tony Horton - The Big Picture book cover
Tony Horton - Crush It! book cover
Tony Horton - Bring It! book cover

frequently asked questions

Something we've not covered here?

How do I book Tony Horton for my next event?

To book Tony Horton, email tony.horton@getapeptalk.com or call PepTalk on +44 20 3835 2929 (UK) or +1 737 888 5112 (US), and one of our speaker agents will contact you within hours to confirm Tony's availability and speaking fee. If you can, please include your budget upfront – it helps us fast-track your request. It’s also helpful to know the date, format (virtual or in-person), location, and about your audience.

What is Tony Horton's speaking style like?

Tony Horton structures his keynotes around the 11 laws from his book The Big Picture, applying the P90X principles of consistency, intensity, and variety as a transferable framework for habit-building and performance in professional contexts.

What topics does Tony Horton specialise in?

Tony Horton speaks on personal and professional change, wellness and habit formation, and goal setting and mindset resilience. He is the creator of P90X, one of the best-selling home fitness programmes in history, and the author of The Big Picture, Bring It, and Crush It!

Does PepTalk charge a booking fee?

No. PepTalk adds no booking fee, so you pay the speaker's fee and nothing beyond it. The service, from shortlist through to contracts and event-day logistics, is included. For repeat or multi-event bookings, PepTalk can agree preferential rates with your procurement team.

What happens after I send a brief?

Share your event date, audience, format, objectives and budget, and PepTalk sends a hand-picked shortlist within 24 hours. Each suggestion comes with a profile, a fee and a recommendation on the strongest fit. Once you choose, PepTalk handles contracts, travel and logistics through to event day.

What does the typical fee range mean?

The typical fee range is the speaker's standard in-person fee in their home market, shown in their local currency. It moves with format, location, date and session length: virtual sessions and shorter slots usually cost less, while international travel and peak dates cost more. Send your brief to PepTalk and the team will confirm the exact fee in your currency.

Have all the speakers on the website worked with PepTalk before?

Not all of them, and it makes no difference to your booking. PepTalk's network of 15,000+ speakers covers talent the team works with directly alongside speakers represented by agents and agencies worldwide. PepTalk approaches the speaker, negotiates the fee and handles contracting either way.

How far in advance should I book a speaker?

Three to six months ahead is comfortable for most events, and 12 months is better for large conferences, peak-season dates or one specific in-demand speaker. Shorter timelines are workable, and PepTalk regularly fills last-minute and replacement bookings within days. Availability is the constraint, so get in touch as soon as you have a date.