Available to book
Transform sales and customer experience with Matt Dixon, speaker and data-driven strategist. Matt works with businesses to enhance customer retention, optimize sales approaches, and implement effortless service models, delivering insights from four bestselling books translated into 12+ languages globally.


Matt Dixon is a leading authority in sales and customer experience, renowned for his innovative approach to transforming these fields.
As a founding partner of DCM Insights, Matt leverages data-driven strategies to help businesses win, retain, and grow their customer base.
His groundbreaking research has made him a frequent contributor to the Harvard Business Review and a sought-after speaker worldwide.
Matt is the author of four best-selling books, including "The Challenger Sale" and "The Effortless Experience," which have been translated into over a dozen languages and sold more than half a million copies globally.
His insights challenge traditional models, offering fresh perspectives that are crucial for businesses facing today's competitive challenges.
By booking Matt Dixon, organizations can gain actionable strategies to enhance their sales and customer service efforts, ensuring sustainable growth and success.
Don't miss the opportunity to engage with one of the industry's most influential thinkers, book Matt Dixon for your next event today.
Topics, sessions and talks
From the bestselling co-author of The Challenger Sale, a paradigm-shattering approach to overcoming customer indecision and closing more sales.
Matt Dixon’s first book, The Challenger Sale: Taking Control of the Customer Conversation, was a #1 Amazon and Wall Street Journal bestseller that has been lauded as “the most important advance in selling for many years” (SPIN Selling author Neil Rackham) and “the beginning of a wave that will take over a lot of selling organizations in the next decade” (Business Insider).
The best-selling authors of The Challenger Sale overturned decades of conventional wisdom with a bold new approach to sales. Now their latest research reveals something even more surprising: Being a Challenger seller isn’t enough. Your success or failure also depends on who you challenge.
Everyone knows that the best way to create customer loyalty is with service so good, so over the top, that it surprises and delights. But what if everyone is wrong?
Matt brings a wealth of knowledge from his groundbreaking work in sales, customer service, and customer experience, challenging conventional wisdom and offering innovative strategies. By booking him, your team will gain insights from his best-selling books and his cutting-edge research at Tethr, empowering you to transform your approach to customer interactions. His engaging speaking style and practical advice make him an invaluable asset for any organization looking to excel in today’s competitive market.
Testimonials
often considered together

Louise Fowler
Customer Experience
Customer Loyalty
Hospitality

Jen Allen Knuth
Sales
Customer Experience
Business Strategy

Geoff Burch
Sales
Effective Leadership
Leadership Development
frequently asked questions
Something we've not covered here?
To book Matt Dixon, email matt.dixon@getapeptalk.com or call PepTalk on +44 20 3835 2929 (UK) or +1 737 888 5112 (US), and one of our speaker agents will contact you within hours to confirm Matt's availability and speaking fee. If you can, please include your budget upfront – it helps us fast-track your request. It’s also helpful to know the date, format (virtual or in-person), location, and about your audience.
No. PepTalk adds no booking fee, so you pay the speaker's fee and nothing beyond it. The service, from shortlist through to contracts and event-day logistics, is included. For repeat or multi-event bookings, PepTalk can agree preferential rates with your procurement team.
Share your event date, audience, format, objectives and budget, and PepTalk sends a hand-picked shortlist within 24 hours. Each suggestion comes with a profile, a fee and a recommendation on the strongest fit. Once you choose, PepTalk handles contracts, travel and logistics through to event day.
The typical fee range is the speaker's standard in-person fee in their home market, shown in their local currency. It moves with format, location, date and session length: virtual sessions and shorter slots usually cost less, while international travel and peak dates cost more. Send your brief to PepTalk and the team will confirm the exact fee in your currency.
Not all of them, and it makes no difference to your booking. PepTalk's network of 15,000+ speakers covers talent the team works with directly alongside speakers represented by agents and agencies worldwide. PepTalk approaches the speaker, negotiates the fee and handles contracting either way.
Three to six months ahead is comfortable for most events, and 12 months is better for large conferences, peak-season dates or one specific in-demand speaker. Shorter timelines are workable, and PepTalk regularly fills last-minute and replacement bookings within days. Availability is the constraint, so get in touch as soon as you have a date.
Get the right person
Tell us what you’re working on and we’ll match you with the talent your audience won’t stop talking about.