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Nick Ede is a brand, culture, and celebrity PR expert who founded the award-winning East of Eden PR and appears on ITV and Channel 5. He educates companies on the power of joy, transforming brand reach and workplace culture.

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Nick Ede
Nick Ede

Nick Ede

London, United Kingdom

Typical fee range

£2k–5k

This is an estimated fee range for local in-person events. Location and format affect the final fee.

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Nick Ede

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London, United Kingdom

Starting from

£2k–5k

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loading@getapeptalk.com

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+44 203 835 2929

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Nick Ede's biography

At a glance

  • Leading expert on celebrity, culture, and PR
  • Host for CarFest, The Global Gift Foundation, Soho House events, and more
  • Speaker on the power of joy in branding and workplace culture

Nick Ede has built a career at the crossroads of brand strategy, media commentary, and event hosting, with a growing focus on the power of joy in branding and workplace culture.


With over two decades of experience, Nick is the founder of East of Eden PR, an award-winning brand communications agency whose clients have included major names such as Virgin, Liberty, and Puma, alongside high-profile individuals including Kylie Minogue, Meghan Markle, and Eva Longoria. He is a regular television contributor, appearing on channels including ITV and Channel 5, and has built a reputation as a credible voice on culture, celebrity, and modern wellbeing.


Nick brings distinctive expertise, having worked both behind the scenes shaping brand narratives and in front of the camera communicating them. This dual perspective allows him to show audiences how culture, identity, and personal brand intersect in ways that directly affect professional visibility and public perception.


Audiences leave Nick's sessions with practical insight into how PR and culture shape the way brands are perceived, alongside a clearer understanding of how joy directly affects brand reach, workplace productivity, and life balance. His advisory work with major brands and high-profile individuals, along with his regular media commentary on ITV and in titles like Tatler and Grazia, makes him a speaker who brings both credibility and cultural relevance.

Nick's showreel and videos

Topics, sessions and talks

The Power of Joy

Nick Ede explains how joy has become a measurable business asset rather than a soft add-on. Drawing on his work with Joyologist Donna Easton, he shows how brands can move beyond product and price to build real emotional connection with audiences. Nick links joy directly to workplace productivity and life balance, demonstrating how a joy-led approach can reshape brand reach and company culture. Audiences leave with a practical framework for building brands and businesses that genuinely resonate.

Brand, Celebrity, and Cultural Currency

Nick Ede spends his career reading the cultural stories that shape how brands and celebrities are perceived, from his own PR agency East of Eden to regular commentary for ITV, BBC London, and titles including Tatler and Grazia. He explains how brand partnerships with figures such as Kylie Minogue and Meghan Markle are built and protected, and what companies can learn from celebrity culture about relevance and trust. Audiences come away understanding how cultural currency translates into commercial advantage.

Why we recommend booking Nick

Nick Ede brings over two decades of brand strategy, media, and event hosting experience, having shaped narratives for major fashion and entertainment names through East of Eden PR while hosting high-profile events such as The Global Gift Foundation with Eva Longoria and Carfest. His more recent work exploring the power of joy in brand and workplace culture adds a distinctive edge, making him a strong fit for audiences navigating brand positioning, visibility, or wellbeing in competitive markets.

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Trusted by Rays of Sunshine

Testimonials

I have watched Nicks public speaking and he has an air of vulnerability that makes him so exciting to hear. You never know what will be coming next but you know it’ll be insightful and often very anecdotal from his varied career and inspiring achievements.

Harold Tillman

Chairman, Ethical Fashion Council and British Fashion Council

Nick Ede is one of the most inspiring speakers around. He brings charm, wit and wisdom everywhere he goes. He is inclusive and enthusiastic and always inspiring.

Jane Sharpe

CEO, Rays of Sunshine

frequently asked questions

Something we've not covered here?

How do I book Nick Ede for my next event?

To book Nick Ede, email nick.ede@getapeptalk.com or call PepTalk on +44 20 3835 2929 (UK) or +1 737 888 5112 (US), and one of our speaker agents will contact you within hours to confirm Nick's availability and speaking fee. If you can, please include your budget upfront – it helps us fast-track your request. It’s also helpful to know the date, format (virtual or in-person), location, and about your audience.

What is Nick Ede's speaking style like?

Nick Ede structures his sessions around a dual-lens framework, drawing on his simultaneous experience as a PR agency founder and media commentator to show how brand narratives are built behind the scenes and communicated publicly. He translates this into a practical framework connecting cultural currency, joy, and commercial outcomes.

What topics does Nick Ede specialise in?

Nick Ede's sessions cover joy as a business asset, brand and celebrity partnerships, and cultural currency in commercial strategy. He is the founder of East of Eden PR, whose clients have included Virgin, Liberty, Puma, Kylie Minogue, and Meghan Markle, and he is a regular on-screen contributor to ITV and Channel 5 with coverage in Tatler and Grazia.

Does PepTalk charge a booking fee?

No. PepTalk adds no booking fee, so you pay the speaker's fee and nothing beyond it. The service, from shortlist through to contracts and event-day logistics, is included. For repeat or multi-event bookings, PepTalk can agree preferential rates with your procurement team.

What happens after I send a brief?

Share your event date, audience, format, objectives and budget, and PepTalk sends a hand-picked shortlist within 24 hours. Each suggestion comes with a profile, a fee and a recommendation on the strongest fit. Once you choose, PepTalk handles contracts, travel and logistics through to event day.

What does the typical fee range mean?

The typical fee range is the speaker's standard in-person fee in their home market, shown in their local currency. It moves with format, location, date and session length: virtual sessions and shorter slots usually cost less, while international travel and peak dates cost more. Send your brief to PepTalk and the team will confirm the exact fee in your currency.

Have all the speakers on the website worked with PepTalk before?

Not all of them, and it makes no difference to your booking. PepTalk's network of 15,000+ speakers covers talent the team works with directly alongside speakers represented by agents and agencies worldwide. PepTalk approaches the speaker, negotiates the fee and handles contracting either way.

How far in advance should I book a speaker?

Three to six months ahead is comfortable for most events, and 12 months is better for large conferences, peak-season dates or one specific in-demand speaker. Shorter timelines are workable, and PepTalk regularly fills last-minute and replacement bookings within days. Availability is the constraint, so get in touch as soon as you have a date.