Available to book
Jo Salter
Disruption
Digital Transformation
Growth Mindset
Transform organisational resilience with Jo Salter, speaker and Britain's first female fast jet pilot. Jo works with leadership teams to navigate change, build high-performance cultures and enhance decision-making under pressure, delivering powerful insights recognised with an MBE and Global Gurus top speaker ranking.
Inspirational Female
International Women's Day
Women's History Month
Female Empowerment
Pilot
Digital Expert
Professional Development
Mindset
Military
Inclusion
Women in Business
Executive
Philanthropy
Inspirational
Jo Salter MBE breaks barriers as Britain's first female fast jet pilot, combining military precision with transformative leadership expertise to deliver powerful insights on resilience and organisational change.
With an illustrious career spanning the Royal Air Force's 617 Squadron and executive leadership at PwC including as Director of Global Transformative Leadership and later of GenAI, Jo's journey from cockpit to boardroom exemplifies her exceptional ability to navigate high-pressure environments. Her recognition includes appointment as MBE by Prince William and ranking as one of the top motivational speakers in the UK by Global Gurus.
Jo helps organisations thrive amid uncertainty by translating her experience flying Tornado jets into practical leadership strategies. Her unique perspective bridges military discipline with corporate innovation, enabling teams to maintain peak performance during transformation. She specialises in building resilient cultures where calculated risk-taking and decisive action drive sustainable results.
Audiences gain actionable frameworks for decision-making under pressure, proven techniques for building high-performing teams across diverse environments, and practical strategies for embracing change as a competitive advantage rather than an obstacle.
Book Jo Salter for an unforgettable keynote that transforms how your organisation approaches leadership challenges with the precision and courage of a pioneering aviator.
Topics, sessions and talks
Jo Salter, the RAF’s first female fast jet pilot and a leader at PwC, shares her expertise on disruption and transformation. With experience in both military and business environments, Jo offers valuable insights into driving change and managing disruption across various sectors. Her recent focus on digital transformation as the Director of GenAI at PwC enhances her perspective. Attendees will learn how to effectively navigate challenges and implement successful transformations in their organisations.
Jo Salter's military career has equipped her with deep expertise in change management and fostering a change mindset. Navigating a landscape of constant evolution and unexpected challenges, Jo learned to challenge norms and embrace change. This invaluable experience has shaped her approach to challenges, enabling her to tackle them with confidence and strategic insight. Attendees will learn how to cultivate a change mindset and apply these principles to overcome obstacles in their own careers.
Jo Salter, the Director of GenAI at PwC, shares her expertise in Generative AI, emphasising the importance of navigating emerging technologies and implementing ethical AI strategies. Attendees will learn about the opportunities and challenges of Generative AI in the business landscape, gaining insights into how to effectively leverage this technology while addressing potential risks.
Jo Salter, the first female fast jet pilot, exemplifies female leadership and resilience in a male-dominated military sector. By commanding an all-male squadron, she demonstrates the potential of women in leadership roles and business. Jo inspires women to believe in their ability to pursue high-impact careers, leading with power and confidence. Attendees will learn about overcoming barriers, the importance of resilience, and how to embrace leadership opportunities in their own careers.
Jo Salter, with her extensive experience managing high-performing teams in the RAF and at PwC, specialises in building and sustaining excellence in team dynamics. She emphasises resilience, strategic thinking, and diversity to cultivate innovative environments where individuals thrive. Through her leadership insights, Jo teaches attendees how to harness individual strengths to form high-performing teams. Participants will leave with actionable strategies to enhance team performance and foster a culture of excellence.
Testimonials
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Mandy Hickson
High Performance
Gender Equality
Team Building
Nicole Malachowski
Resilience
High Performance
Growth Mindset
Elatia Abate
Disruption
Future of Work
Innovation
frequently asked questions
Something we've not covered here?
Email jo.salter@getapeptalk.com or call PepTalk on +44 20 3835 2929 (UK) or +1 737 888 5112 (US), and one of our speaker agents will contact you within hours to confirm Jo's availability and fees. If you can, please include your budget upfront – it helps us fast-track your request. It’s also helpful to know the date, format (virtual or in-person), location, and a bit about your audience.
Jo Salter draws on her career trajectory from RAF fast jet pilot to Director of GenAI at PwC to present audiences with frameworks for decision-making under pressure, translating military operational experience into leadership strategies applicable to corporate transformation and change management.
Jo Salter MBE speaks on disruption and transformation, change mindset, and generative AI and ethical AI strategy. She is the UK's first female fast jet pilot, having flown Tornado jets with the RAF's 617 Squadron, and currently serves as Director of GenAI at PwC.
No. PepTalk adds no booking fee, so you pay the speaker's fee and nothing beyond it. The service, from shortlist through to contracts and event-day logistics, is included. For repeat or multi-event bookings, PepTalk can agree preferential rates with your procurement team.
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Three to six months ahead is comfortable for most events, and 12 months is better for large conferences, peak-season dates or one specific in-demand speaker. Shorter timelines are workable, and PepTalk regularly fills last-minute and replacement bookings within days. Availability is the constraint, so get in touch as soon as you have a date.
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