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Activate organizational potential with Pam August, speaker and culture transformation expert. Pam works with global organizations to enhance leadership development, team dynamics, and workplace culture, delivering proven results from her Director role at WestJet.

Trusted by WestJet, Connecting Potential

Pam August
Pam August

Pam August

Calgary, Canada

Typical fee range

$6k–10k CAD

This is an estimated fee range for local in-person events. Location and format affect the final fee.

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Pam August

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Calgary, Canada

Starting from

$6k–10k CAD

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loading@getapeptalk.com

Give us a call

+44 203 835 2929

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Pam August's biography

At a glance

  • Director of Culture Activation at WestJet
  • Expert in leadership and organizational culture
  • Founder of Connecting Potential, a consulting firm

Pam August is a dynamic expert in leadership, team, and organizational culture, renowned for her ability to activate potential within organizations. With a rich background in adult learning and neuroscience-informed leadership, Pam has spent over a decade in pivotal roles, including Director of Culture Activation at WestJet.


Her consulting firm, Connecting Potential, partners with global organizations to unlock growth, enhance team dynamics, and foster cultural development. Pam's keynotes are celebrated for their actionable insights, helping teams navigate challenges with energy and effectiveness. Book Pam August to transform your organization's culture and drive strategic success.

Pam's showreel and videos

Topics, sessions and talks

Potential: Connect What’s Already There for Exponential Impact

Pam August, a visionary leader, emphasizes the untapped potential within organizations and the challenges leaders face in harnessing it. She highlights that many organizations experience strain and stagnation, leading to frustration and wasted energy. In her experiential keynote, attendees will learn about a transformative leadership mindset shift, how to leverage their inherent potential, and a simple three-part practice to enhance impact and influence. Participants will leave equipped to connect their potential for exponential results.

Moments that Matter, Dynamics by Design: Lead Culture

Pam August emphasizes the critical role of organizational culture in today's dynamic environment, highlighting its importance for attracting talent and driving success. She addresses the challenges of cultural development, which can lead to unintended consequences. In her activational keynote, attendees will learn what culture truly is, the importance of co-creating the future, and the significance of alignment. Participants will gain a fresh perspective on fostering thriving cultures and leave with three actionable practices to implement immediately.

Optimizing Our Most Potent Operating System: Us

Pam August emphasizes the importance of integrating our bodies and minds to enhance our capabilities in both work and life. In a world filled with uncertainty, we often become fragmented, relying solely on our brains. August combines insights from neuroscience with practical somatic experiences to help attendees optimize their thinking, feeling, and actions. Participants will learn to connect neuroscience to their bodily experiences, appreciate whole-body practices, and adopt strategies for greater integration and effectiveness.

Why we recommend booking Pam

Book Pam August to inspire your team with actionable strategies that bridge the gap between brand promise and culture. Her expertise in unlocking potential will elevate performance, foster alignment, and drive impactful change within your organisation.

Check Pam's availability

Trusted by WestJet, Connecting Potential

Featured Projects

Potential

frequently asked questions

Something we've not covered here?

How do I book Pam August for my next event?

To book Pam August, email pam.august@getapeptalk.com or call PepTalk on +44 20 3835 2929 (UK) or +1 737 888 5112 (US), and one of our speaker agents will contact you within hours to confirm Pam's availability and speaking fee. If you can, please include your budget upfront – it helps us fast-track your request. It’s also helpful to know the date, format (virtual or in-person), location, and about your audience.

What is Pam August's speaking style like?

What topics does Pam August specialise in?

Does PepTalk charge a booking fee?

No. PepTalk adds no booking fee, so you pay the speaker's fee and nothing beyond it. The service, from shortlist through to contracts and event-day logistics, is included. For repeat or multi-event bookings, PepTalk can agree preferential rates with your procurement team.

What happens after I send a brief?

Share your event date, audience, format, objectives and budget, and PepTalk sends a hand-picked shortlist within 24 hours. Each suggestion comes with a profile, a fee and a recommendation on the strongest fit. Once you choose, PepTalk handles contracts, travel and logistics through to event day.

What does the typical fee range mean?

The typical fee range is the speaker's standard in-person fee in their home market, shown in their local currency. It moves with format, location, date and session length: virtual sessions and shorter slots usually cost less, while international travel and peak dates cost more. Send your brief to PepTalk and the team will confirm the exact fee in your currency.

Have all the speakers on the website worked with PepTalk before?

Not all of them, and it makes no difference to your booking. PepTalk's network of 15,000+ speakers covers talent the team works with directly alongside speakers represented by agents and agencies worldwide. PepTalk approaches the speaker, negotiates the fee and handles contracting either way.

How far in advance should I book a speaker?

Three to six months ahead is comfortable for most events, and 12 months is better for large conferences, peak-season dates or one specific in-demand speaker. Shorter timelines are workable, and PepTalk regularly fills last-minute and replacement bookings within days. Availability is the constraint, so get in touch as soon as you have a date.