- Award-winning NFL, NBA, and Super Bowl Chief Sales Officer
- Delivered leadership and culture programs for Amazon and NASA
- SUCCESS Magazine Top Thought Leader that Gets Results
Paul Epstein spent nearly 15 years as a chief sales officer across multiple NFL and NBA organizations, building a track record that translated directly into revenue and culture results at the highest level of professional sports.
Paul helped lift NBA franchises from the bottom of league revenue rankings to the top two, broke every premium sales record in Super Bowl history while working in the NFL's league office, opened a billion-dollar stadium, and founded the San Francisco 49ers Talent Academy. He is a two-time bestselling author of The Power of Playing Offense and Better Decisions Faster, and was named one of SUCCESS Magazine's top thought leaders alongside Tony Robbins and Brené Brown. His work has been featured on ESPN, NBC, Fox Business, and in USA Today.
Paul now brings that same championship-level framework to organizations outside of sports through his WIN MONDAY playbook. He has worked with Amazon, Disney, Johnson & Johnson, NASA, the Los Angeles Lakers, and the Dallas Cowboys, proving his methodology across industries where performance standards are non-negotiable.
Audiences leave Paul's sessions with a repeatable decision-making framework that reduces hesitation under pressure, a habit-based approach to building a winning team culture that drives revenue momentum, and practical tools for leading through high-stakes change without losing performance standards.
For organizations looking to close the gap between where they are and where they need to be, Paul delivers the blueprint and the proof to back it up.
Paul's showreel and videos
Topics, sessions and talks
Monday is not just the start of the week, it's the most reliable performance reset every team gets. Research from Paul Epstein's Win Monday Growth Lab reveals that 86% of employees consider Monday their worst day, yet 98% of those who accomplish something meaningful on it feel momentum all week. Drawing on his career leading NFL and NBA organizations, Paul reveals the weekly habit that separates high-performing teams from those that default to comfort and stagnation. Audiences leave with a practical, repeatable cycle that turns Mondays into a launchpad for lasting growth.
Scaling Championship Culture
Championship culture doesn't scale from the top down, it scales when every individual in an organization takes full ownership of their environment. Paul Epstein draws on 15 years as a culture-building practitioner in the NFL and NBA, including national award-winning work as founder of the San Francisco 49ers Talent Academy, to share the frameworks that unite the world's most remarkable organizations. The program moves beyond mission statements to give teams a practical standard of excellence that drives engagement, performance, and belonging at every level.
Playing Offense In Defensive Environments
Competitive threats, unrelenting change, and economic uncertainty push most organizations into a defensive posture, creating confidence gaps that limit performance and ambition. In this keynote, Paul Epstein introduces a five-pillar framework drawn from his 15 years leading sales teams across the NFL and NBA and from his bestselling book The Power of Playing Offense. Teams leave equipped to navigate uncertainty with sustained confidence, build cultures of grit and resilience, and pursue meaningful goals even when conditions are far from ideal.
How do you build a loyal customer base in markets where results are never guaranteed? Paul Epstein answers that question through the lens of his career selling out billion-dollar NFL stadiums and transforming an NBA franchise ranked last in revenue into second in the league. The central insight, every seat has a story, shifts teams from generic outreach to a dynamic, customer-by-customer approach built on customization, care, and championship service. Audiences walk away with a clear playbook for turning clients into advocates, one meaningful touchpoint at a time.
Making Better Decisions Faster
Even the most experienced leaders can rush to poor judgments, become paralyzed by indecision, or burn out from the volume of choices they face. Paul Epstein draws on the turnaround work he led across major sports franchises to introduce the Head-Heart-Hands equation, a streamlined three-step process for tackling the decisions that matter most. From strategy and hiring to priorities and goals, the framework gives individuals and teams a repeatable system for moving forward with clarity and confidence, and reclaiming time lost to decision fatigue.
Why we recommend booking Paul
Paul's 15-year track record as a chief sales officer across NFL and NBA franchises, breaking every Super Bowl premium sales record, gives his leadership and culture work a commercial edge few can match. His WIN MONDAY keynotes and programmes have reached audiences at Amazon, Disney, Johnson & Johnson, and NASA, providing sales and leadership teams alike a repeatable system for making confident decisions under pressure and maintaining performance standards through organizational change.
Paul's energy is infectious, his stories touch the heart, and he instills a championship mindset to be your best. We all walked away with actionable tools to drive growth, navigate uncertainty, and perform with confidence, leaving us with a rallying cry to WIN MONDAY.
Tre Menzel, Head of Sales, Google Cloud
Paul's keynote exceeded all my expectations and my team was profoundly moved by his authenticity and heart-based storytelling. He helped Amazon understand the core values at the center of leadership and success that fuel a standard of excellence. Instant ROI you can implement Monday morning. Point blank, Paul's the best speaker we've ever had!
Oumar Diagne, Finance Director, Amazon
Ever since Paul Epstein's keynote to our commercial sales team, the WIN MONDAY mindset and immediately actionable game plan has had infinite impact in the field and beyond. Our team was inspired with purpose, became more resilient, built more trusting relationships, and our culture is now our competitive advantage thanks to Paul. Couldn't recommend him more!
Linda Gordon, Commercial Marketing Leader, Johnson & Johnson
Linda Gordon, Commercial Marketing Leader, Johnson & Johnson
