Available to book
Simon Moore
Transform marketing effectiveness with Dr Simon Moore, speaker and chartered psychologist. Simon works with global brands to uncover non-conscious consumer drivers and enhance customer trust, delivering neuropsychological insights for Microsoft, HSBC, and Pfizer.
Dr Simon Moore is a Chartered Psychologist who integrates psychology, behavioural science, and neuropsychology to enhance marketing effectiveness and customer understanding. With over 25 years of commercial experience, he specialises in uncovering the non-conscious drivers that influence consumer decision-making and organisational trust. Simon founded the first consumer neuropsychological and behavioural science agency, InnovationBubble, and has advised global brands including Pfizer, Microsoft, HSBC, and Virgin Atlantic.
His expertise spans multiple sectors, including finance, pharmaceuticals, retail, and travel, where he applies psychological principles to design data-driven interventions that measurably improve customer loyalty and engagement. Simon helps organisations address critical business challenges by revealing the hidden psychological factors that impact marketing resonance and customer relationships. His approach combines rigorous academic knowledge with practical commercial applications, enabling clients to develop more effective communication strategies that connect with audiences at both conscious and subconscious levels.
By identifying cognitive biases and non-conscious needs, he creates frameworks that enhance trust, understanding, and long-term customer value. Audiences who attend Simon's presentations gain practical insights into the neuroscience of impactful marketing, learn techniques to identify subconscious factors driving consumer decisions, and discover methods to build deeper customer connections through psychologically informed approaches. His engaging style uses everyday examples and humour to make complex psychological concepts accessible and immediately applicable.
Book Dr Moore for your next event to transform how your organisation understands and connects with its most critical stakeholders through the powerful lens of applied psychology.
Topics, sessions and talks
Dr Simon Moore unpacks how brands can use neuroscience to increase resonance and relevance in their messaging. Drawing from decades of behavioural data and brain science, he reveals how subtle shifts in communication style can lead to major gains in audience engagement. Using real-world brand examples, Simon demonstrates how non-conscious cues shape perception and response, helping organisations craft content that lands with greater clarity, connection and credibility.
As artificial intelligence plays a growing role in decision-making, Dr Simon Moore explores how people psychologically interact with AI-driven platforms. He discusses the hidden cognitive and emotional barriers that impact user trust, adoption and satisfaction, and how brands can design more intuitive and empathetic AI experiences. Blending psychological insight with cutting-edge research, Simon challenges audiences to rethink the human-machine interface and how it shapes behaviour.
Dr Simon Moore delves into the hidden psychological forces that influence how and why consumers choose. He reveals the mental shortcuts, emotional triggers and non-conscious needs that shape decision-making, often without consumers even realising it. Backed by commercial case studies and behavioural experiments, Simon shows how organisations can harness these insights to nudge behaviour, drive loyalty and unlock more effective brand strategies.
Through engaging examples and scientific storytelling, Dr Simon Moore explains how built-in quirks of the human brain can undermine clarity, credibility and connection in business. From misinterpreting messages to overvaluing short-term gain, he shows how these cognitive glitches erode trust and impact audience relationships. Simon offers psychologically informed strategies to overcome these mental traps and build stronger, longer-lasting trust with employees and customers alike.
Dr Simon Moore explores the psychological drivers behind decision-making, including the hidden needs that shape both action and avoidance. Using behavioural science and environmental psychology, he highlights how unmet emotional needs often sit beneath customer dissatisfaction, employee disengagement or organisational inertia. With humour and accessible insight, Simon equips audiences to uncover and address these subtle motivators in ways that foster change, commitment and connection.
Dr Simon Moore brings over 25 years of expertise in applied psychology to transform how organisations connect with customers, revealing the hidden psychological drivers that influence decision-making across finance, retail, pharmaceuticals, and travel sectors. Book Dr Moore for your next event to gain practical insights into the neuroscience of impactful marketing and discover methods to build deeper customer connections through his accessible, psychologically-informed approach.
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frequently asked questions
Something we've not covered here?
Email simon.moore@getapeptalk.com or call PepTalk on +44 20 3835 2929 (UK) or +1 737 888 5112 (US), and one of our speaker agents will contact you within hours to confirm Simon's availability and fees. If you can, please include your budget upfront – it helps us fast-track your request. It’s also helpful to know the date, format (virtual or in-person), location, and a bit about your audience.
No. PepTalk adds no booking fee, so you pay the speaker's fee and nothing beyond it. The service, from shortlist through to contracts and event-day logistics, is included. For repeat or multi-event bookings, PepTalk can agree preferential rates with your procurement team.
Share your event date, audience, format, objectives and budget, and PepTalk sends a hand-picked shortlist within 24 hours. Each suggestion comes with a profile, a fee and a recommendation on the strongest fit. Once you choose, PepTalk handles contracts, travel and logistics through to event day.
The typical fee range is the speaker's standard in-person fee in their home market, shown in their local currency. It moves with format, location, date and session length: virtual sessions and shorter slots usually cost less, while international travel and peak dates cost more. Send your brief to PepTalk and the team will confirm the exact fee in your currency.
Not all of them, and it makes no difference to your booking. PepTalk's network of 15,000+ speakers covers talent the team works with directly alongside speakers represented by agents and agencies worldwide. PepTalk approaches the speaker, negotiates the fee and handles contracting either way.
Three to six months ahead is comfortable for most events, and 12 months is better for large conferences, peak-season dates or one specific in-demand speaker. Shorter timelines are workable, and PepTalk regularly fills last-minute and replacement bookings within days. Availability is the constraint, so get in touch as soon as you have a date.
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