Available to book
Viola De Girolami
Create lasting organisational change with Viola De Girolami, change leadership and digital transformation speaker. Viola works with senior leaders to drive behaviour change, transformation strategy, and data-driven growth, drawing on experience at Warner Bros., McDonald's, and Carphone Warehouse.
Viola De Girolami is a change and innovation expert, former marketing executive, and founder who helps organisations navigate transformation, digital disruption, and the human challenges that determine whether change succeeds or fails.
Viola spent more than 15 years leading transformation initiatives within global brands including Warner Bros., McDonald's, and Carphone Warehouse. As Executive Director of Digital Marketing and Data at Warner Bros., she built the studio's digital and data capability from scratch, shaping how films including Dunkirk, Joker, and Barbie reached global audiences. Before that, she worked at McDonald's during its recovery from the Super Size Me crisis, and led digital and customer transformation at Carphone Warehouse.
Viola now runs a consultancy and speaks internationally on why change efforts succeed or fail. Trained in Positive Psychology, she brings together real-world transformation experience and behavioural science to help leaders understand not just what to do differently, but why people resist, adapt, or commit to change in the first place.
Audiences leave with a clearer understanding of the hidden barriers that prevent successful change, the leadership behaviours that support innovation, and practical approaches for building engagement during periods of uncertainty. For organisations facing rapid technological, cultural, or strategic change, Viola offers a combination of executive experience and practical guidance that helps leaders turn transformation into lasting progress.
Topics, sessions and talks
Most organisations aren't short of ambition when it comes to change, but many lack understanding of what change truly demands. Viola De Girolami draws on her experience navigating transformation at Warner Bros. and McDonald's to examine why around 70% of change efforts fall short of their goals. Blending real corporate case studies with insights from behavioural science and Positive Psychology, she surfaces the patterns leaders most commonly overlook: the unchallenged assumptions that kill innovation quietly, and the hidden dynamics that make change harder than it appears. Audiences leave with sharper questions to ask, and practical tools to drive change that genuinely sticks.
Digital transformation is rarely a technology problem. Viola De Girolami speaks from direct experience building Warner Bros.' digital and data capability from the ground up — one of the studio's most significant internal transformations. Drawing on that foundation, Viola examines the leadership mindset, team behaviours, and organisational alignment that determine whether digital change takes hold or stalls. Audiences gain a grounded perspective on what digital transformation actually requires of leaders, moving beyond the technology layer to the human and cultural dynamics that define whether it succeeds.
Keynotes create energy, but the harder question is what people do with those ideas the next day. Viola De Girolami bridges that gap with a keynote followed by a facilitated workshop for groups of 8 to 16 leaders. Drawing on 15 years leading transformation at McDonald's and Warner Bros., she uses real-world stories to introduce a practical framework, then guides participants to apply it to a live challenge. Teams leave with a shared language, clearer priorities, and agreed next steps.
Viola brings 15 years leading digital transformation at Warner Bros., McDonald's, and Carphone Warehouse, combined with formal training in behavioural science. Her sessions give leaders a diagnostic framework for spotting where change stalls and the practical levers to rebuild momentum and buy-in across teams.
Testimonials
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frequently asked questions
Something we've not covered here?
To book Viola De Girolami, email viola.de.girolami@getapeptalk.com or call PepTalk on +44 20 3835 2929 (UK) or +1 737 888 5112 (US), and one of our speaker agents will contact you within hours to confirm Viola's availability and speaking fee. If you can, please include your budget upfront – it helps us fast-track your request. It’s also helpful to know the date, format (virtual or in-person), location, and about your audience.
No. PepTalk adds no booking fee, so you pay the speaker's fee and nothing beyond it. The service, from shortlist through to contracts and event-day logistics, is included. For repeat or multi-event bookings, PepTalk can agree preferential rates with your procurement team.
Share your event date, audience, format, objectives and budget, and PepTalk sends a hand-picked shortlist within 24 hours. Each suggestion comes with a profile, a fee and a recommendation on the strongest fit. Once you choose, PepTalk handles contracts, travel and logistics through to event day.
The typical fee range is the speaker's standard in-person fee in their home market, shown in their local currency. It moves with format, location, date and session length: virtual sessions and shorter slots usually cost less, while international travel and peak dates cost more. Send your brief to PepTalk and the team will confirm the exact fee in your currency.
Not all of them, and it makes no difference to your booking. PepTalk's network of 15,000+ speakers covers talent the team works with directly alongside speakers represented by agents and agencies worldwide. PepTalk approaches the speaker, negotiates the fee and handles contracting either way.
Three to six months ahead is comfortable for most events, and 12 months is better for large conferences, peak-season dates or one specific in-demand speaker. Shorter timelines are workable, and PepTalk regularly fills last-minute and replacement bookings within days. Availability is the constraint, so get in touch as soon as you have a date.
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