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Henry Coutinho-Mason
Henry Coutinho-Mason helps senior leaders anticipate customer and employee expectations, turning complex trends into practical strategy. A futurist speaker and AI keynote speaker, he has delivered 200+ talks in 30+ countries and worked with Amazon, Mastercard, and Tata Group.
Henry Coutinho-Mason is a futurist, author, and social entrepreneur who helps organisations anticipate what customers and employees will expect next. Known for his human-centred approach and interactive keynote formats, he has delivered more than 200 talks in over 30 countries and has led his interactive AI session at SXSW. Henry's work centres on what he calls the Expectation Economy, exploring how rapidly evolving technologies, cultural shifts, and cross-industry innovation are reshaping standards of service, experience, and value. Drawing on global case studies and emerging trends, he translates complexity into practical strategic insight for senior leaders responsible for customer experience, digital transformation, and service operations across sectors.
Henry is the co-author of The Future Normal, written with Rohit Bhargava, and author of Trend-Driven Innovation, which helped shape TrendWatching's research platform, used by more than 100,000 B2C professionals worldwide. A three-time speaker at SXSW, Henry has worked with organisations including Amazon, Calvin Klein, Johnson and Johnson, Mastercard, MetLife, and Tata Group, as well as leading business schools such as HEC, NYU, and Hult Ashridge. As co-founder of social enterprise 3Space, he has also been recognised for his work in urban innovation, with accolades from Fast Company World Changing Ideas, the FT Citi Urban Ingenuity Awards, and NESTA New Radicals. His insights have been featured in publications including The Guardian, the Financial Times, Harvard Business Review, The New York Times, and The Economist.
He has also appeared on the BBC and CNBC. Through bespoke keynotes and his VisuAIse Futures format, Henry turns passive audiences into active participants, capturing their ideas live and transforming them into strategic insight that extends beyond the stage. His approach combines storytelling, data, and audience co-creation to reveal how teams perceive the future of customer and digital experience, highlighting both emerging opportunities and blind spots in real time. Audiences gain clarity on emerging trends, confidence in navigating AI and innovation, and practical frameworks for designing experiences that meet rising expectations across every touchpoint.
Book Henry to help your organisation make sense of what is coming next and act on it with confidence.
Topics, sessions and talks
Henry Coutinho-Mason explores the emerging trends reshaping industries and redefining what customers and employees consider normal. Drawing on cross-sector case studies and fresh global examples, Henry reveals how expectations are evolving faster than most organisations realise. His bespoke approach ensures relevance to each audience, connecting signals from other sectors to their world, and equipping leaders with sharper foresight and practical ways to anticipate what comes next.
Henry Coutinho-Mason transforms the traditional keynote into a shared strategic experience. Using generative AI and live audience input, Henry invites participants to sketch ideas that are instantly visualised and analysed on stage. The result is a collective exploration of future possibilities, combining energy, technology, and insight to surface patterns in how teams see the future, and to reveal new perspectives in real time.
Henry Coutinho-Mason addresses the evolution of technology, from AI to the metaverse, emphasising a human-centric approach. With 15 years of experience, he encourages executives to focus not just on changing technologies but on the enduring human needs that drive customer engagement. His talks provide fresh insights into how organisations can strategically navigate the implications of AI. Attendees will leave empowered, inspired, and equipped with a clear framework and best practices to apply within their teams.
In his talk, Henry Coutinho-Mason challenges conventional methods of predicting customer desires, arguing they fall short in today's unpredictable landscape. He emphasises the importance of observing disruptive startups and innovations to understand shifting customer expectations. Drawing from his book, Trend-Driven Innovation, Henry teaches attendees how to become proactive trendsetters rather than mere observers. Participants will gain insights into human needs, practical examples of global innovations, and actionable strategies to foster a culture of trend-driven innovation within their organisations.
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frequently asked questions
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To book Henry Coutinho-Mason, email henry.coutinho.mason@getapeptalk.com or call PepTalk on +44 20 3835 2929 (UK) or +1 737 888 5112 (US), and one of our speaker agents will contact you within hours to confirm Henry's availability and speaking fee. If you can, please include your budget upfront – it helps us fast-track your request. It’s also helpful to know the date, format (virtual or in-person), location, and about your audience.
Henry Coutinho-Mason uses a live audience co-creation format called VisuAIse Futures, in which participants submit ideas during the session that are instantly visualised and analysed on stage using generative AI, turning the keynote into a collective exploration of future possibilities.
Henry Coutinho-Mason specialises in emerging consumer and technology trends, people-first AI strategy, and interactive futures exploration using generative AI. He is the co-author of The Future Normal and author of Trend-Driven Innovation, has delivered over 200 talks across more than 30 countries, and has spoken three times at SXSW.
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