Available to book
Sal Naseem
Transform workplace culture with Sal Naseem, speaker and authority on professional moral courage. Sal helps organisations strengthen purpose and make braver decisions, drawing on an award-winning career driving systemic change in some of the UK's toughest environments.
Sal Naseem is a groundbreaking authority on professional moral courage whose work exposing discriminatory practices within the Metropolitan Police has helped transform approaches to institutional reform across the UK.
As the first South Asian and Muslim Regional Director for London at the Independent Office for Police Conduct (IOPC), Sal's pioneering investigations into police culture have been cited by Parliamentary Select Committees and major media outlets. The Guardian recognised his stop and search work as one of the "key moments in police relations with Britain's BAME communities since 1999."
A law graduate from the University of Glasgow and a Fellow of the Royal Society of Arts, Sal has been honoured with multiple awards for his leadership and anti-racism work. His values-led approach forms the basis of his best-selling book, True North: A Story of Racism, Resilience, and Resisting Systems of Denial, which explores how moral courage can drive meaningful impact. He has appeared on programmes including Panorama, Channel 4 News, BBC One, and Good Morning Britain, and has contributed to documentaries.
Sal helps organisations identify and dismantle systemic barriers by applying lessons from his frontline experience challenging discrimination. His approach combines rigorous analysis with practical strategies that enable institutions to move beyond performative gestures toward genuine cultural transformation. Organisations working with Sal develop actionable frameworks for creating environments where people can speak up, act with integrity, and thrive.
Audiences leave Sal's presentations with concrete tools for recognising bias embedded in organisational systems, practical methods for applying values-led leadership in daily operations, and renewed confidence in their ability to make courageous decisions that drive positive change. His storytelling allows him to connect with listeners on challenging topics while inspiring personal accountability.
Book Sal to equip your organisation with proven strategies for building cultures grounded in purpose, integrity, and professional moral courage.
Topics, sessions and talks
In high-pressure environments, leadership is tested not by what people believe, but by what they are willing to do. Sal Naseem explores the unsung role of hope and moral courage in guiding leaders to act with integrity and conviction when it matters most. Drawing on his experience leading complex misconduct investigations and shaping change at a national level, he shows that morally courageous leadership is built through everyday choices, and shares a clear framework for putting it into practice.
As decision-making becomes increasingly synthesised and reliant on AI, what happens when the computer, policies, and processes say no but your gut instinct says yes? Drawing on fifteen years as a senior decision-maker in UK regulation, Sal Naseem explores how to understand and trust that immediate sense of right or wrong through storytelling, original frameworks, neuroscience, and anthropology. The result is practical ways to tell moral intuition from anxiety and turn gut instinct into responsible, values-led action.
Culture change sounds simple when values sit on a wall or in a strategy document. The real challenge comes when those values collide with pressure, politics, fear, and scrutiny. Through storytelling and practical frameworks, Sal Naseem explores how leaders stay anchored to their True North, recognise the values that guide them, and understand what those values demand in hard moments, building the courage and agency to hold on to them even inside systems resistant to change.
What does racism look like today? Drawing on a decade of national experience in anti-racism, Sal Naseem explores how the Overton Window has moved and what that means in reality, lifting the lid on how racism has become normalised in the UK and what this new version of it looks like. He also shows what can be done about it, leaving audiences with a clear picture of everyday allyship in real situations and a renewed sense of agency.
Many men want to support gender equality but lack clarity, confidence, or practical tools, and that uncertainty creates hesitation, silence, and missed opportunities for cultural change. Drawing on research, neuroscience, and lived experience, Sal Naseem explains why male allyship matters, how systemic inequalities shape women's experiences at work, and the misunderstood role of empathy in lasting behavioural change. Using a unique framework, he shows how to move beyond rhetoric to everyday actions that shift workplace culture.
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frequently asked questions
Something we've not covered here?
To book Sal Naseem, email sal.naseem@getapeptalk.com or call PepTalk on +44 20 3835 2929 (UK) or +1 737 888 5112 (US), and one of our speaker agents will contact you within hours to confirm Sal's availability and speaking fee. If you can, please include your budget upfront – it helps us fast-track your request. It’s also helpful to know the date, format (virtual or in-person), location, and about your audience.
No. PepTalk adds no booking fee, so you pay the speaker's fee and nothing beyond it. The service, from shortlist through to contracts and event-day logistics, is included. For repeat or multi-event bookings, PepTalk can agree preferential rates with your procurement team.
Share your event date, audience, format, objectives and budget, and PepTalk sends a hand-picked shortlist within 24 hours. Each suggestion comes with a profile, a fee and a recommendation on the strongest fit. Once you choose, PepTalk handles contracts, travel and logistics through to event day.
The typical fee range is the speaker's standard in-person fee in their home market, shown in their local currency. It moves with format, location, date and session length: virtual sessions and shorter slots usually cost less, while international travel and peak dates cost more. Send your brief to PepTalk and the team will confirm the exact fee in your currency.
Not all of them, and it makes no difference to your booking. PepTalk's network of 15,000+ speakers covers talent the team works with directly alongside speakers represented by agents and agencies worldwide. PepTalk approaches the speaker, negotiates the fee and handles contracting either way.
Three to six months ahead is comfortable for most events, and 12 months is better for large conferences, peak-season dates or one specific in-demand speaker. Shorter timelines are workable, and PepTalk regularly fills last-minute and replacement bookings within days. Availability is the constraint, so get in touch as soon as you have a date.
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