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Leadership Communication Expert

Simon Hofer

Simon Hofer helps leaders communicate with clarity, trust, and impact in the age of AI. A leadership communication expert, keynote speaker, and bestselling author, he created the Triple Impact Communication Model, now backed by Swiss government research funding.

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Simon Hofer, Speaker, Leadership Communication
Simon Hofer

Simon Hofer

Zurich, Switzerland

Typical fee range

€6k–10k

This is an estimated fee range for local in-person events. Location and format affect the final fee.

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Zurich, Switzerland

Starting from

€6k–10k

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+44 203 835 2929

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Simon Hofer's biography

At a glance

  • Creator of the Triple Impact Communication Model
  • CEO of the Swiss Academy for communication
  • Bestselling author of The 95/5 Formula

Simon Hofer is an entrepreneur, keynote speaker, and bestselling author who helps leaders communicate with authenticity, clarity, and impact, even as artificial intelligence reshapes how organisations connect.


He is the creator of the Triple Impact Communication Model, developed with Kai Dahlhaus and now supported by Innosuisse, the Swiss Innovation Agency, through research with the Lucerne University of Applied Sciences and Arts. Simon co-founded and leads the Swiss Academy, a leading training provider for executive communication and presentation skills.


Drawing on 25 years of international business experience across SMEs, corporations, and start-ups, including a successful exit, he translates communication into everyday leadership practice. His own path, from losing everything after a failed start-up to rebuilding and selling a company six years later, shapes how he teaches leaders to communicate openly under pressure.


In 2020 he published The 95/5 Formula, which reached number two on Switzerland's business bestseller list, and since 2024 he has co-hosted SPEAK DIFFERENT, a talk format reaching more than 100,000 viewers an episode. Audiences leave able to build trust through presence, lead change people actively support, and work with AI without losing the human factor.


Book Simon Hofer to help your leaders become people others choose to follow.

Simon's showreel and videos

Topics, sessions and talks

Leadership Communication in the Age of AI

Artificial intelligence now handles more of the communication that once defined organisations, which makes authentic, empathetic human communication the real differentiator. Simon Hofer shows leaders how to embrace AI without losing the human factor: communicating credibly, using emotional intelligence as a leadership strength, and building trust with employees, customers, and stakeholders. Drawing on his work with SMEs, corporations, and top executives, he leaves audiences clear on where AI helps, where it falls short, and how to lead through the difference.

Change Begins With Leadership Communication

Change lasts only when the people living it become active participants, and that begins with how leaders communicate. Simon Hofer combines international business experience with training in communication and neuroscience to show how change can be made clear, credible, and human. He covers addressing resistance constructively, involving employees in the process, and holding trust through uncertain phases. Audiences take away a practical way to communicate change they can apply immediately, from someone who has shaped and delivered it himself.

The Future of Leadership Communication

The era of leading through hierarchy, pressure, and volume is closing. Simon Hofer sets out what replaces it: leaders who use presence and communication to give direction, build trust, and inspire people to follow by choice. He shares five communication and presentation skills leaders can apply straight away, from speaking with clarity and persuasion to staying effective under pressure. Audiences leave with a clear picture of the communication that earns influence rather than demands it.

Why we recommend booking Simon

Simon Hofer combines 25 years in business, a successful exit, and a communication model backed by Swiss government research with hands-on training of C-level executives through the Swiss Academy. For events focused on leadership, change, or AI, that mix gives audiences both credibility and tools they can use immediately.

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Testimonials

Simon knows what effective leadership communication looks like. As a keynote speaker, he repeatedly succeeds in making engaging and highly complex topics accessible to his audience in a way that makes him a pleasure to listen to — infotainment at the highest level.
Through his Swiss Academy, Simon is setting new standards in leadership communication. As a mentor and coach, he generously shares his expertise with anyone who wants to become a better leader, always in his distinctive, authentic and positive way.
A clear recommendation for anyone who is serious about becoming a more effective leader.

Dr. Klaus Affholderbach

Member of the Executive Board

Simon Hofer is an outstanding speaker, entrepreneur and coach. With his knowledge and experience in business, public speaking and neuroscience, he inspires and motivates his audiences and clients to achieve top performance while helping them discover their untapped potential.
I can therefore recommend Simon without reservation, both for the work of the Swiss Academy and for his personal keynotes.
Anyone looking to grow through the guidance of someone who has achieved success many times over and continues to do so is in exactly the right place with Simon and his team. With remarkable calm and confidence, Simon embodies the knowledge he shares. There is no empty scaling or superficial promise; instead, he delivers intensive, practical value that gives his clients real purpose and helps them move forward.
Simon is my absolute recommendation.

Dipl. Ing. Steffen Wetzel

Top 5 LinkedIn Experts DACH

I have known Simon Hofer as a keynote speaker for many years. His speeches are exceptional: they make you think, they inspire, and they create real change. He captivates his audience from the very first minute to the very last.
Knowledge, inspiration and transformation presented in a compelling and engaging way, this is Simon!
I also had the opportunity to get to know Simon personally. His coaching was incredibly valuable. I learned a great deal in the time we worked together, insights I was able to apply immediately.
Simon has made me a better speaker and a better person.

Peter Rössger

CEO, Beyond HMI

Featured Projects

Die 95/5-Formel by Simon Hofer - book cover

frequently asked questions

Something we've not covered here?

How do I book Simon Hofer for my next event?

Email simon.hofer@getapeptalk.com or call PepTalk on +44 20 3835 2929 (UK) or +1 737 888 5112 (US), and one of our speaker agents will contact you within hours to confirm Simon's availability and fees. If you can, please include your budget upfront – it helps us fast-track your request. It’s also helpful to know the date, format (virtual or in-person), location, and a bit about your audience.

Simon delivers clear, engaging keynotes and practical coaching that make complex leadership communication accessible, authentic and actionable. He inspires confidence, shares expertise generously and drives real improvement.

What is Simon Hofer's speaking style like?

Simon delivers clear, engaging keynotes and practical coaching that make complex leadership communication accessible, authentic and actionable. He inspires confidence, shares expertise generously and drives real improvement.

Simon delivers clear, engaging keynotes and practical coaching that make complex leadership communication accessible, authentic and actionable. He inspires confidence, shares expertise generously and drives real improvement.

What topics does Simon Hofer specialise in?

Simon Hofer specialises in discussing and more.

Simon Hofer specialises in discussing and more.

What information do I need to provide to book a speaker?

To get the sharpest shortlist, share your event date, audience, format, key objectives, and budget. A rough idea is enough to start. The more context PepTalk has, the more precisely the team can match a speaker to your brief. Send it via getapeptalk.com.

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There is no additional cost to you beyond the speaker's fee. PepTalk's service, from shortlist to on-the-day logistics, is included. For repeat or multi-event bookings, the team can agree preferential rates with your procurement department. Email hello@getapeptalk.com to discuss.

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I need a last-minute speaker. Can PepTalk help?

Yes. PepTalk regularly handles last-minute requests and can secure or replace a speaker, host, or comedian quickly, often within days. Availability narrows as the date nears, so get in touch as early as you can. Email hello@getapeptalk.com with your requirements.

How much does it cost to book a speaker through PepTalk?

Speaker fees vary by profile, format, and location. In the UK and Europe, virtual keynotes typically start around GBP 2,000, with top in-person speakers reaching GBP 25,000+; in the US, fees run from about USD 5,000 to USD 100,000+. Share your budget at getapeptalk.com and we'll shortlist to fit.

Can I book a speaker who isn't listed on the PepTalk website?

Yes. If a speaker isn't listed, tell PepTalk their name and the team will approach them for you. The network extends well beyond the public roster, and PepTalk regularly books speakers who don't appear on the site. Email hello@getapeptalk.com with the name.

How quickly will I get a speaker shortlist?

You'll receive a hand-picked shortlist within 24 hours of sharing your brief. Each suggestion comes with profiles, fees, and PepTalk's recommendation on the strongest fit. If you need options sooner for an urgent event, say so and the team will move faster. Start at getapeptalk.com.

What happens if I need to cancel or reschedule a booking?

Most bookings can be rescheduled with reasonable notice. Cancellation terms vary by speaker and are set out clearly in the contract before you confirm, so there are no surprises. PepTalk's team supports you through any change. Contact hello@getapeptalk.com as soon as plans shift.

Can PepTalk help plan the speaker programme for my event?

Yes. Beyond booking a single speaker, PepTalk helps shape a full programme, matching voices to your agenda, audience, and goals across a day or a series. It is a consultative service, not just a booking. Tell us about your event at getapeptalk.com.

What does 'typical fee range' mean?

Speaker fees vary based on factors like event location, format, and availability. The 'typical fee range' figure gives you a baseline of someone's local, in-person rate sits, and we'll confirm the exact fee when you get in touch.

What logistics should I prepare before my speakers arrive?

Before your speakers arrive, confirm AV is tested, a green room is ready, and printed schedules are on hand. Prepare warm introductions for each speaker and brief your team on timings. PepTalk speakers come fully briefed, making event-day logistics smoother and stress-free from the start.

What's the difference between a keynote speaker, an MC, and event entertainment?

A keynote speaker delivers an inspiring or informative talk. An MC hosts and guides the event, keeping things on track. Entertainment — like a band or comedian — creates atmosphere and fun. Each serves a different purpose, and PepTalk can help you book the right talent for all three.

What happens if I need to cancel or reschedule a speaker booking?

Life happens! Most speaker bookings can be rescheduled with reasonable notice. Cancellation terms vary by speaker, but PepTalk handles all the details & contracts transparently upfront so there are no surprises. Our team supports you through any changes, making the process as smooth as possible.

Have all the speakers on the website previously worked with PepTalk?

Not necessarily. While the speakers listed on our website may not have worked with PepTalk in the past, they are recognized professionals in the industry and known to engage in similar events and engagements. Alongside direct talent, we work with a wide variety of speaker agents and talent agencies, to ensure we have the best selection of speakers, hosts, comedians and entertainers available.

What information do I need to provide when booking a comedian?

When booking a comedian, share your event format, audience size and demographics, any sensitive topics to avoid, and the tone you're after. PepTalk makes this easy — their booking process guides you through a simple checklist so nothing gets missed and your comedian is perfectly matched to your crowd.

What information do I need to provide when booking a speaker?

When booking a speaker, you'll need your event date, audience details, format, key objectives, and budget. Having these ready makes the process smooth and straightforward. PepTalk's team uses this information to match you with the perfect speaker quickly and efficiently.

Can I book entertainment and speakers as a package?

Yes! At PepTalk, you can absolutely bundle entertainment and speakers into one seamless package. It's a great way to create a fuller event experience while enjoying simplified booking and better value. Our team handles everything together, making the process effortless for you.

Can I request autographs, personal greetings, signed merchandise, or fan mail from the speakers?

Sorry, we do not accept requests for autographs, signed merchandise, fan mail, or any non-commercial contact with the speakers, comedians or entertainers.

How can I report an issue or make changes to an expert profile?

If you notice something that needs attention or have any queries regarding an expert speaker profile, please email us at experts@getapeptalk.com, and we’ll be happy to assist.

How far in advance should I book a motivational speaker?

Book a motivational speaker at least 3–6 months in advance, especially for popular speakers or large events. Top speakers get booked quickly, so earlier is always better. For major conferences or peak seasons, booking 12 months ahead ensures you secure your first choice.

Can I book a speaker for a virtual or hybrid event?

Yes. Most PepTalk speakers deliver virtual and hybrid sessions with live Q&A, and virtual keynotes usually cost less than in-person because there is no travel. Tell us your platform and format and we'll match speakers experienced in online delivery. Start at getapeptalk.com.

How do I brief an insights speaker on my organisation's strategic context?

Share your organisation's top 3 strategic priorities, current challenges, and the audience's role in delivering them. A simple one-page brief works perfectly. PepTalk speakers use this context to tailor insights that feel genuinely relevant — making your event far more impactful.

Can event entertainers customise their act for my company or industry?

Yes! Most event entertainers are happy to tailor their act to your brand, industry, or theme. From weaving in company jokes to incorporating your branding into their performance, personalisation makes all the difference. PepTalk's entertainers specialise in bespoke experiences that feel made just for your audience.