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Shape your brand's future and establish a reputation for exceptional customer experience with Greg Hoffman, speaker, marketing and branding expert, and former Chief Marketing Officer at Nike.

Trusted by Nike, Modern Arena, University of Oregon

Greg Hoffman
Greg Hoffman

Greg Hoffman

Chicago, United States

Typical fee range

$51k–75k

This is an estimated fee range for local in-person events. Location and format affect the final fee.

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Greg Hoffman

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Chicago, United States

Starting from

$51k–75k

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loading@getapeptalk.com

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+44 203 835 2929

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Greg Hoffman's biography

At a glance

  • Former Chief Marketing Officer at Nike
  • Expert in purpose-driven marketing
  • Principal of Modern Arena, a brand advisory consultancy

Greg Hoffman is a highly respected marketing and branding expert with extensive experience at Nike. He served as the Chief Marketing Officer, where he played a vital role in shaping the brand's future and establishing its reputation for exceptional customer experience.
Climbing the ranks at Nike—from intern to Chief Marketing Officer to Vice President of Global Brand Innovation —Greg not only helped revolutionize the brand's authentic voice; he also helped them drive themes of equality, sustainability, and empowerment through the lens of sport. Greg translates his experience into actionable insights for you and your team in his talks and book Emotion by Design. He is recognized as a thought leader in design and marketing, receiving accolades such as being named one of the Most Creative People in Business by Fast Company and one of the 50 Most Innovative CMOs by Business Insider.
Greg is the Principal of Modern Arena, a brand advisory consultancy, and a Branding Instructor at the University of Oregon. He is available as a speaker for corporate events, offering his expertise on marketing, brand strength, and social impact.

Topics, sessions and talks

Dare To Be Remembered

Brand-Building Through the Art of Storytelling When you have an emotional bond with your consumer, you’re able to transport your brand beyond the product and leave a powerful, lasting legacy. Nike is a prime example: the company has mastered the art of speaking directly to their consumer, and staying authentic to their own voice, despite countless brand and influencer partnerships.

Emotion By Design

Creative Leadership Lessons from a Life at Nike In this compelling, surprising, and dynamic talk, Greg Hoffman—the former Chief Marketing Officer at Nike—shares lessons and stories on the power of creativity drawn from almost three decades of experience at one of the world’s biggest brands. A celebration of ingenuity and a call-to-arms for brand-builders to rediscover the human element in forming consumer bonds

How To Build A Team Of Risk-Takers

Greg Hoffman shares insights on fostering a culture that encourages risk-taking, essential for innovation and growth within teams, in his talk "How to Build a Team of Risk-Takers."

How To Support Radical Collaboration

Greg Hoffman's talk, "How to Support Radical Collaboration," emphasizes fostering creativity and innovation through embracing diverse perspectives and building a culture of inclusive, boundary-pushing teamwork.

Why we recommend booking Greg

Greg brings a wealth of experience from his 27-year tenure at Nike, where he was instrumental in shaping the iconic brand's purpose, making him an invaluable resource for insights on marketing and branding. As a thought leader awarded for his creativity and innovation, he offers proven strategies for building brand strength and creating exceptional customer experiences.

Check Greg's availability

Trusted by Nike, Modern Arena, University of Oregon

Testimonials

Greg helps us see how a commitment to our creative practice can make any story better.

Featured Projects

Emotion By Design

frequently asked questions

Something we've not covered here?

How do I book Greg Hoffman for my next event?

To book Greg Hoffman, email greg.hoffman@getapeptalk.com or call PepTalk on +44 20 3835 2929 (UK) or +1 737 888 5112 (US), and one of our speaker agents will contact you within hours to confirm Greg's availability and speaking fee. If you can, please include your budget upfront – it helps us fast-track your request. It’s also helpful to know the date, format (virtual or in-person), location, and about your audience.

What is Greg Hoffman's speaking style like?

What topics does Greg Hoffman specialise in?

Does PepTalk charge a booking fee?

No. PepTalk adds no booking fee, so you pay the speaker's fee and nothing beyond it. The service, from shortlist through to contracts and event-day logistics, is included. For repeat or multi-event bookings, PepTalk can agree preferential rates with your procurement team.

What happens after I send a brief?

Share your event date, audience, format, objectives and budget, and PepTalk sends a hand-picked shortlist within 24 hours. Each suggestion comes with a profile, a fee and a recommendation on the strongest fit. Once you choose, PepTalk handles contracts, travel and logistics through to event day.

What does the typical fee range mean?

The typical fee range is the speaker's standard in-person fee in their home market, shown in their local currency. It moves with format, location, date and session length: virtual sessions and shorter slots usually cost less, while international travel and peak dates cost more. Send your brief to PepTalk and the team will confirm the exact fee in your currency.

Have all the speakers on the website worked with PepTalk before?

Not all of them, and it makes no difference to your booking. PepTalk's network of 15,000+ speakers covers talent the team works with directly alongside speakers represented by agents and agencies worldwide. PepTalk approaches the speaker, negotiates the fee and handles contracting either way.

How far in advance should I book a speaker?

Three to six months ahead is comfortable for most events, and 12 months is better for large conferences, peak-season dates or one specific in-demand speaker. Shorter timelines are workable, and PepTalk regularly fills last-minute and replacement bookings within days. Availability is the constraint, so get in touch as soon as you have a date.