Robyn Exton, a brand design and strategy professional, noticed a significant gap in the market for LGBTQ+ womxn and queer individuals. In response, she created HER, the first dating app specifically designed for LGBTQ+ womxn. Since its inception in London, HER has expanded to connect queer womxn worldwide, with 7 million users in 113 countries. Additionally, HER hosts events in 15 cities, attracting 50,000 attendees annually. The company relocated to San Francisco after receiving investment from prominent Silicon Valley investors through Y Combinator.
While organizing events for HER, Exton observed the growth of queer fashion platforms and recognized the need for a similar platform in London. This led to the creation of the London Queer Fashion Show, which showcases LGBTQ+ designers and promotes inclusivity in the fashion industry. Robyn's background includes contributing as a tech editor at Elle UK and serving on the board of The Yacht Week and Ski Week, focusing on connecting people through travel and adventure tourism. Her speeches often revolve around inclusivity and creating products and services catering to diverse identities.
Building a business that is inclusive and thoughtful of all identities is available to everyone. From small decisions to bold statements, building a company culture and a product that considers all aspects of an individual, from gender and sexuality to race and religion, we have an opportunity to create products and services that make all feel seen and accepted.
