Baroness Susan Greenfield is a pioneering neuroscientist and entrepreneur whose work delves into the brain’s most profound mysteries, from consciousness to neurodegenerative diseases like Alzheimer’s and Parkinson's. As the founder and CEO of the biotech company Neuro-Bio, she leads groundbreaking efforts to develop new treatments for Alzheimer’s based on her research into novel brain mechanisms.
Susan has contributed significantly to understanding how technology, like screens, affects the human brain, sparking vital conversations about how innovations like social media and gaming shape our cognition, creativity, and identity. Her book Mind Change explores these themes in depth, positioning her as a leading voice on the intersection of neuroscience and modern life.
A passionate advocate for women in science, Susan authored the influential SET Fair report for the UK government in 2002, highlighting the systemic barriers women face in science, engineering, and technology and providing actionable recommendations to improve recruitment, retention, and support for women in these fields. Greenfield continues to work tirelessly on initiatives that promote gender equity, aiming to level the playing field and create a more inclusive environment for future generations of female scientists.
Throughout her career, Susan has been recognized with numerous accolades, including being appointed a CBE and receiving a Life Peerage in 2001. She holds 32 honorary degrees and is a member of prestigious institutions like the Royal Society of Edinburgh and the French L’Ordre National de la Légion d’Honneur. She also served as Adelaide's "Thinker in Residence" from 2004 to 2005, advising the South Australian government on how science and technology could drive economic development.
Through her research, writing, and public speaking, Susan bridges the gap between cutting-edge science and its implications for society, offering insights that resonate with both experts and the public alike. Susan’s diverse expertise covers neuroscience, ageing, creativity, and consumer behaviour, making her adaptable to tech, travel, food, education, and advertising sectors. Contact the PepTalk team today for fee information and a speaker availability check.
This talk tackles the growing issue of neurodegenerative diseases. As the population in general lives longer, diseases like Alzheimer’s and Parkinson’s, usually associated with older age, will become an ever-greater presence in society. Susan’s groundbreaking research has led to the identification of novel brain mechanisms linked to these diseases, which allow the exploration of new treatments and to improve outcomes for millions. Attendees will leave with a deeper understanding of neurodegeneration and how cutting-edge science may shape the future of care and intervention.
Baroness Susan Greenfield explores the profound effects of 21st-century technologies like social media, gaming, and the internet on the human brain. The long-term consequences remain unknown as these innovations reshape how we think, interact, and perceive ourselves. Susan provides audiences with a deeper appreciation of how technology may shape future generations and how they can navigate these shifts in their own lives.
Baroness Susan Greenfield delves into the intersection of neuroscience and philosophy to explore one of life's greatest mysteries—how consciousness and self-awareness arise. Drawing on her research into neuronal assemblies, she reveals how local brain events connect to larger processes in the brain. Attendees will gain a deeper understanding of the science behind consciousness and leave inspired to think differently about the mind’s connection to identity and awareness.
Baroness Susan Greenfield, a pioneering advocate for women in science, addresses the critical challenges female scientists face, including underrepresentation, gender biases, and career barriers. Drawing on her experience as the first female director of the Royal Institution, she explores the importance of promoting science to young women and creating supportive environments for female researchers. Attendees will gain insights into strategies for fostering gender equity in science and feel empowered to champion change in their own fields.
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