Tony Effik is an accomplished global executive who operates at the intersection of advertising media and digital technology. Formerly the Senior Vice President of Client Strategy at NBC Universal and now Managing Director of Display, Video and Creative at Google, Tony is a highly experienced professional with a deep understanding of what it takes to drive revenue and enhance the bottom line. His expertise was instrumental in facilitating NBC's shift in revenue focus, and today he continues to teach the next generation as an Adjunct Assistant Professor at Columbia University’s School of Engineering and Applied Science.
A dynamic strategist and thinker, Tony has made significant contributions to the industry, particularly in the US and UK, where he has chaired and served on Internet Advertising Bureau committees. His commitment to setting standards and best practices has been widely recognized and appreciated.
Discover how to unlock your creative potential in this energising, inspiring talk. Whether a manager, entrepreneur or just looking for fresh ideas, you'll learn practical strategies to spark innovation and overcome creative blocks. Filled with actionable insights and motivation, this pep talk empowers you to tap into your inner creativity and bring your best ideas to life. Get ready to think big and create boldly.
