Available to book
Sharmadean Reid
Transform beauty industry innovation with Sharmadean Reid, speaker and entrepreneurship expert. Sharmadean works with brands to revolutionize beauty standards and empower female leadership, delivering MBE-recognized expertise for Nike, ASOS and Vodafone.
Sharmadean Reid is an incredibly inspiring entrepreneur who has made a profound impact in the beauty and fashion industry. Her journey began in 2006 when she founded the fanzine WAH, with the aim of promoting females in creative industries. Through her blog and panel events, she quickly gained a global following, solidifying her position as a respected figure in the industry.
While building the WAH brand, Sharmadean also worked as a stylist and brand consultant for prominent youth brands such as Nike and ASOS. In 2009, she took her passion for beauty to new heights by opening WAH Nails, a revolutionary salon and creative space in Dalston. This establishment completely transformed nail culture and redefined beauty standards.
In recognition of her groundbreaking contributions to the beauty industry, Sharmadean was awarded an MBE in 2015. WAH Nails expanded its reach to London Fashion Week and enjoyed a successful pop-up salon in Selfridges. Sharmadean also launched FutureGirlCorp, a powerful platform that empowers women in leadership roles.
In 2016, she opened a salon in Soho, offering an innovative VR Nail Design app that set her apart from the competition. Sharmadean has collaborated with major brands such as Vodafone, Pearson, Adobe, Majestic, and Johnnie Walker, solidifying her position as a sought-after partner in the industry.
Sharmadean shares her expertise and insights as a columnist for The Guardian's Weekend Magazine. In 2019, she launched Beautystack, a groundbreaking platform connecting beauty professionals with consumers, revolutionising how beauty services are accessed and provided.
Book Sharmadean Reid as a speaker to inspire your team with her groundbreaking journey in the beauty and fashion industry. Her innovative approach and collaborations with major brands like Nike and ASOS will provide invaluable insights. Empower your audience with her expertise in leadership and entrepreneurship, proven by her MBE and successful ventures like WAH Nails and Beautystack.
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frequently asked questions
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To book Sharmadean Reid, email sharmadean.reid@getapeptalk.com or call PepTalk on +44 20 3835 2929 (UK) or +1 737 888 5112 (US), and one of our speaker agents will contact you within hours to confirm Sharmadean's availability and speaking fee. If you can, please include your budget upfront – it helps us fast-track your request. It’s also helpful to know the date, format (virtual or in-person), location, and about your audience.
Sharmadean Reid draws on her own founding journey — from the WAH fanzine in 2006 through to the tech platform Beautystack in 2019 — to structure talks around first-hand entrepreneurial case studies, using her own ventures as worked examples of building brands, scaling businesses, and empowering women in leadership.
Sharmadean Reid speaks on entrepreneurship, women in leadership, and innovation in the beauty and tech industries. She founded WAH Nails in 2009, was awarded an MBE in 2015 for her contributions to the beauty industry, and launched Beautystack in 2019 to connect beauty professionals with consumers.
No. PepTalk adds no booking fee, so you pay the speaker's fee and nothing beyond it. The service, from shortlist through to contracts and event-day logistics, is included. For repeat or multi-event bookings, PepTalk can agree preferential rates with your procurement team.
Share your event date, audience, format, objectives and budget, and PepTalk sends a hand-picked shortlist within 24 hours. Each suggestion comes with a profile, a fee and a recommendation on the strongest fit. Once you choose, PepTalk handles contracts, travel and logistics through to event day.
The typical fee range is the speaker's standard in-person fee in their home market, shown in their local currency. It moves with format, location, date and session length: virtual sessions and shorter slots usually cost less, while international travel and peak dates cost more. Send your brief to PepTalk and the team will confirm the exact fee in your currency.
Not all of them, and it makes no difference to your booking. PepTalk's network of 15,000+ speakers covers talent the team works with directly alongside speakers represented by agents and agencies worldwide. PepTalk approaches the speaker, negotiates the fee and handles contracting either way.
Three to six months ahead is comfortable for most events, and 12 months is better for large conferences, peak-season dates or one specific in-demand speaker. Shorter timelines are workable, and PepTalk regularly fills last-minute and replacement bookings within days. Availability is the constraint, so get in touch as soon as you have a date.
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