News & insights
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September 27, 2026

Women in Motorsport: Speakers Who Are Changing the Story

Three in four new F1 fans are women, and 42% of F1's audience is now female. Meet twelve women in motorsport speakers ready to book for your next event.

Amber Parkin
News & insights
•
April 22, 2026
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Women have always been part of motorsport. They just haven't always been visible in it. That's changing, on screen, on the grid, and on the conference stage, and this piece rounds up the women in motorsport speakers leading that shift. According to F1 and Motorsport Network's 2025 Global F1 Fan Survey, three in every four new fans of the sport are women.

For example, in F1, women now make up 42 percent of the total audience. Drive to Survive accelerated that shift dramatically, bringing the sport to millions of people who'd never watched a race before, and who came in wanting more than a result: they wanted characters, stories, and people they could see themselves in. The F1 Academy, launched in 2023 and now with its own dedicated TV series, is responding to that appetite by building a visible pipeline of female racing talent.

Even the merchandise conversation has changed: Cadillac's first fanwear collection, designed with Tommy Hilfiger, was built explicitly around the question of how to deliver for women, because the team recognised that female fans had been an afterthought for too long. Several pieces sold out within days of launch.

Likewise, the book 100 Years of Women: Motorsport & Monaco captures exactly how long women have actually been part of this sport, bringing together 65 stories of women who've raced on the streets of the Principality, from iconic rally driver Michèle Mouton to the next generation, including Ella Häkkinen, daughter of two-time F1 champion Mika.

The conversation has opened up. And with it, a PepTalk speaking roster of women with serious motorsport credentials who are bringing what they know to the conference stage.

Top Women in Motorsport Speakers

What fans are asking for, on and off the track, is representation. People want to see people like them in the driver's seat, in the pit wall, in the paddock. Whether you're planning an event focused on leadership, high performance, diversity, or simply want a speaker with a genuinely compelling story, here are twelve women from the world of motorsport shaping the conversation.

Susie Wolff MBE, Speaker, Managing Director of F1 Academy, Former Driver, Talent Champion

Susie Wolff MBE

Susie Wolff was the first woman to take part in an F1 race weekend in over two decades when she drove for Williams in practice sessions in 2014 and 2015. Since then, she's channelled that experience into structural change: she founded Dare to be Different to encourage girls into motorsport, and now serves as Managing Director of the F1 Academy. Her MBE recognises her contribution to women in sport. On stage, she speaks on gender equality, inclusion in male-dominated industries, and leadership under scrutiny.

Learn more and book Susie Wolff →
Claire Williams OBE, Speaker, Former Williams F1 Deputy Team Principal, Diversity Advocate, OBE

Claire Williams OBE

Claire Williams ran one of Formula 1's most storied teams for over a decade. As Deputy Team Principal of Williams Racing, she led the business through some of its most commercially and competitively challenging years, in a paddock that wasn't designed with women in mind. Her keynotes draw on leading under pressure, managing legacy businesses through disruption, and making high-stakes decisions in high-profile environments.

Learn more and book Claire Williams →
Ruth Buscombe, Speaker, F1 Strategist & Analyst, Women in STEM Advocate

Ruth Buscombe

Ruth Buscombe holds a first-class engineering degree from Cambridge and spent over eight years as Head of Race Strategy across Ferrari, Haas, and Sauber. Her early research into the Drag Reduction System fed directly into the version introduced in F1. She now works as an analyst and commentator for F1 TV and speaks on data-driven decision making, performance under pressure, and women in STEM. Her talk on how Formula 1 uses big data, AI, and machine learning to gain competitive advantage translates cleanly into any sector where speed, accuracy, and data quality matter.

Learn more and book Ruth Buscombe →
Bernie Collins, Speaker, Formula 1 Strategy Analyst, Former Aston Martin Head Of Race Strategy

Bernie Collins

Bernie Collins was Head of Race Strategy at Aston Martin and is now an F1 strategy analyst and commentator. Like Ruth, she brings deep technical expertise to speaking engagements, covering strategic decision making, leadership, and high-performance team dynamics. For organisations that want to understand how elite teams make complex calls in real time, she's an excellent fit.

Learn more and book Bernie Collins →
Penny Mallory, Speaker, Mental Toughness And Resilience Expert, Former Rally Champion

Penny Mallory

Penny Mallory is a former rally driver turned mental toughness expert, and one of the most in-demand resilience speakers working today. Her sessions on mental toughness, peak performance, and building a resilient mindset are grounded in lived experience rather than theory. Particularly strong for leadership teams, sales organisations, and anyone working on culture change.

Learn more and book Penny Mallory →
Nicole Bearne, Speaker, Ex Mercedes-AMG F1 Comms Head, Behaviour Expert, Innovator

Nicole Bearne

Nicole Bearne is a performance psychologist whose career has been built around motorsport. Having worked with drivers and teams at the highest levels of the sport, she understands exactly what separates performance under pressure from performance in ordinary conditions, and how to build the former in a business context. Her work sits at the intersection of sport science, psychology, and leadership development.

Learn more and book Nicole Bearne →
Jodie Kidd, Speaker, Style Influencer, TV Host, Racer, Vlogger

Jodie Kidd

Jodie Kidd arrived in the public consciousness as one of Britain's most recognisable models in the 1990s and early 2000s. What became clear over time was that cars were her real passion. She's a Maserati racing driver who has competed on European circuits and taken on the Mille Miglia for Jaguar, and she hosts her own automotive YouTube series, Kidd in a Sweet Shop, which has built a devoted following. She speaks on creativity, entrepreneurship, and sustainability, and works particularly well for automotive and lifestyle brands or events that want someone with genuine crossover appeal.

Learn more and book Jodie Kidd →
Derin Adetosoye, Speaker, Journalist, Creator, F1 Host, Diversity Champion

Derin Adetosoye

Derin Adetosoye became the first Black female presenter for an international motorsport rights holder when she was chosen from 800 applicants for Formula E in 2020. She went on to anchor the F1 Academy series on Sky Sports F1, the all-female racing series whose companion TV show has helped bring female motorsport to a mainstream audience. A broadcaster, content creator, and diversity advocate with a substantial Gen Z following, she's a strong choice for events focused on inclusion, representation, media, or the future of work.

Learn more and book Derin Adetosoye →
Charlie Martin, Speaker, Professional Racing Driver, LGBTQ+ Advocate, Performance Expert

Charlie Martin

Charlie Martin is a racing driver and activist who has become one of the most prominent transgender athletes in sport. She's competed at the highest levels of endurance racing and speaks openly and articulately about navigating both the physical and cultural demands of the sport as a trans woman. For events focused on inclusion, identity, and what genuine belonging in a workplace looks like, she offers a perspective that is both specific and widely resonant.

Learn more and book Charlie Martin →
Nathalie McGloin, Speaker, Tetraplegic Racing Driver, FIA Disability Commission President

Nathalie McGloin

Nathalie McGloin broke her neck in a car crash at 16 and was paralysed from the chest down. In 2015 she became the first woman with a spinal injury to receive a UK racing licence, and she's now the world's only female tetraplegic racing driver, competing against able-bodied drivers. Three years after entering the sport she was appointed President of the FIA Disability and Accessibility Commission, and she co-founded Spinal Track, a charity giving disabled drivers their first laps at Silverstone. She speaks on resilience, pushing past self-imposed limits and reframing adversity, and has spoken for the United Nations, Red Bull and Aston Martin F1.

Learn more and book Nathalie McGloin →
Katie Traxton, Speaker, Ex-Corporate Comms Head, Marketer, Inclusion Champion

Katie Traxton

Katie Traxton was Chief Communications Officer at Formula E, and was running three international championships within the World Rally Championship by the age of 24. She now works on culture change and LGBTQ+ inclusion, has delivered campaigns across 179 countries for clients including Volkswagen and BP, and is the sole female trustee of the British Motor Sport Training Trust. The pick for an audience interested in the commercial and cultural side of the paddock rather than the driving.

Learn more and book Katie Traxton →
Lee McKenzie, Speaker, F1 Presenter, Broadcast Journalist and Author

Lee McKenzie

Lee McKenzie is best known for presenting Formula One on Channel 4, and over two decades has also covered Wimbledon, the Olympic, Paralympic and Commonwealth Games, and international rugby for ITV and the BBC. She's also competed as a co-driver in the World Rally Championship, and was the first woman to win the Jim Clark Memorial Award. Her book, Inside F1, takes readers behind the scenes with some of the sport's best-known drivers. She's an experienced corporate host for brands including JP Morgan, Mercedes-Benz and McLaren. Pick her for an event that wants an inside view of elite sport, presented with a broadcaster's polish.

Learn more and book Lee McKenzie →

What These Speakers Have in Common

The women above span drivers, strategists, analysts, presenters, and team leaders. They cover performance psychology, data science, diversity, disability inclusion, leadership, and resilience. What they share is that their expertise is rooted in one of the most competitive, technically demanding environments on earth.

For more on how motorsport thinking translates to business performance, take a look at our guide to motorsport speakers, or browse the full motorsport speakers category on PepTalk.

Frequently Asked Questions

What do women in motorsport speakers talk about?

Women in motorsport speakers talk about leadership under pressure, high performance, data-driven decision making, resilience and inclusion, drawing on careers as drivers, strategists, team leaders and broadcasters. Claire Williams covers leading a legacy business through disruption, Ruth Buscombe and Bernie Collins cover race strategy and data, and Nathalie McGloin and Charlie Martin speak on resilience and inclusion.

Are there women racing drivers who speak at corporate events?

Yes, several women racing drivers speak at corporate events through PepTalk, including Susie Wolff, Jodie Kidd, Charlie Martin and Nathalie McGloin, the world's only female tetraplegic racing driver. Former rally driver Penny Mallory also speaks on mental toughness and resilience.

Which women in motorsport speaker suits an International Women's Day event?

For an International Women's Day event, Susie Wolff and Claire Williams are strong women in motorsport speakers, as both have led change in a paddock that wasn't built with women in mind. Derin Adetosoye suits audiences focused on representation and media, and Katie Traxton suits those focused on culture change and inclusion.

How do I book a women in motorsport speaker?

To book a women in motorsport speaker, send PepTalk your event date, format, audience and budget through the chat, and a speaker agent will come back with availability and fees. If you don't have a name in mind yet, the team will put together a shortlist against your brief.

Ready to book one of these speakers for your next event? Send us a message.

Amber is VP of Talent & Marketing. She has 20 years of international experience in the creative industries, including as a copywriter and Head of Customer Experience in the music industry, using storytelling to drive behaviour change. Amber holds an MA in Digital Management and an MSc in Organisational Psychology and is always looking for inspiration.

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