Available to book
Transform retail strategy with Daniel Bobroff, speaker and retail tech innovator. Daniel works with fashion and retail brands to leverage disruptive technology, personalised experiences, and digital transformation, delivering insights from his success at ASOS Ventures and pioneering in-game advertising.
Daniel Bobroff, founder of Coded Futures and former Investment Director of ASOS Ventures, is a leading innovator, entrepreneur, and investor with over two decades of experience. Known for his unique insights on customer experience and as a prominent retail technology speaker, he encourages people to become game changers, offering clear, actionable strategies.
Coded Futures specialises in disruptive tech for fashion and retail, drawing on the depths of Daniel’s ASOS experiences. Alongside this, Daniel has also played pioneering roles in video game advertising. He created Microtime, the leading digital advertising agency for in-game advertising. His work in this field established an eight-billion-dollar advertising medium. He also founded Deibus Studios, a video game developer that has created successful games for PlayStation, Xbox, and Nintendo, selling over 50 million units. Most recently, Daniel launched Cognaris, a platform that helps brands create AI assistants that deliver domain expertise on demand.
Daniel talks about the technology-driven future of retail. He advocates for personalised, immediate, and interactive mobile experiences, the importance of cultural factors, and the transformation of all retail businesses into technology businesses. His ability to build a network of top retail tech talent and forge partnerships in marketing, production, and customer experience is a testament to his expertise and success in the industry.
Topics, sessions and talks
We have all contributed to how technology has disrupted the traditional world of retail. But in the shadow of the recent pandemic, technology has emerged as retail's saviour. As retailers scramble to accelerate their digital capability, a superpower exists that most know yet few have mastered: the art of Gamification.
This practical keynote provides the latest thinking on how gamification is changing the world of retail across its entire value chain and reshaping organisations. Learn how to use simple techniques for your customers today and leverage gamification as the winning effect for your business, culture, and bottom line.
Daniel's keynote focuses on learning about the challenges currently faced by retailers. It proposes a detailed roadmap that any CEO or senior executive can adopt to ensure that their organisation is best placed to emerge from a period of meteoric change and establish itself as a leading force, a winner, and a game changer. With its motivational tone, the Game Changer keynote is about inspiring change and making tangible progress, believing that it is within everyone’s gift to be the game changer.
The keynote distils the learnings from thousands of disruptive retail technologies around the world, recent retail initiatives, and the key learnings from a forerunner and undoubted leader in creating digital experiences: the video game business. “Is Shopping Fun Anymore?” will challenge your thinking about how and why emotion must be placed at the very core of your digital strategy whilst providing you with the key tools to make it happen. It will be one of the most important keynotes this year.
The keynote proposes a step-by-step framework that retailers can adopt fully or use to gauge their progress. The system draws upon best practices, both internal and external, seen across thousands of challenger brands versus their incumbent competitors. Noteworthy real-world examples underscore the various teachings and are used throughout. Emerging trends are considered. With its inspiring tone, "The Retail Power of We” keynote will motivate its audience to take action and capitalise upon one of the most exciting periods of change in its history.
Book Daniel Bobroff as a speaker to inspire your team with his visionary insights and practical roadmap for the future of retail and technology. With over two decades of experience as an innovator, entrepreneur, and investor, Daniel's unique perspective has informed many of the world's top brands. His passion for transforming customer experiences and his track record of pioneering success make him a compelling and motivational speaker.
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frequently asked questions
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To book Daniel Bobroff, email hello@getapeptalk.com or call PepTalk on +44 20 3835 2929 (UK) or +1 737 888 5112 (US), and one of our speaker agents will contact you within hours to confirm Daniel's availability and speaking fee. If you can, please include your budget upfront – it helps us fast-track your request. It’s also helpful to know the date, format (virtual or in-person), location, and about your audience.
No. PepTalk adds no booking fee, so you pay the speaker's fee and nothing beyond it. The service, from shortlist through to contracts and event-day logistics, is included. For repeat or multi-event bookings, PepTalk can agree preferential rates with your procurement team.
Share your event date, audience, format, objectives and budget, and PepTalk sends a hand-picked shortlist within 24 hours. Each suggestion comes with a profile, a fee and a recommendation on the strongest fit. Once you choose, PepTalk handles contracts, travel and logistics through to event day.
The typical fee range is the speaker's standard in-person fee in their home market, shown in their local currency. It moves with format, location, date and session length: virtual sessions and shorter slots usually cost less, while international travel and peak dates cost more. Send your brief to PepTalk and the team will confirm the exact fee in your currency.
Not all of them, and it makes no difference to your booking. PepTalk's network of 15,000+ speakers covers talent the team works with directly alongside speakers represented by agents and agencies worldwide. PepTalk approaches the speaker, negotiates the fee and handles contracting either way.
Three to six months ahead is comfortable for most events, and 12 months is better for large conferences, peak-season dates or one specific in-demand speaker. Shorter timelines are workable, and PepTalk regularly fills last-minute and replacement bookings within days. Availability is the constraint, so get in touch as soon as you have a date.
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